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Old 08-11-2009, 11:38 AM   #1
SwordOfShannarah
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Default Rand Paul Blimp?

In this article Rand Paul mentions he really liked the blimp and would love to see it come back.

http://www.usnews.com/blogs/washingt...-like-son.html

I personally don't think (at least not at this point) that a full sized $400K a month blimp makes sense at this time BUT there are other options. We spoke with another company that has smaller hot air ships that go for about $70 - $80 K per month (plus a one time cost for banners). That's still up there a bit but much more doable.

I think a blimp actually makes a lot more sense in a geographically focused area. It will be possible to get the kind of repetition you need to really make the marketing aspect of the effort work. Ron Paul's blimp was more of a national PR stunt and it did generate about 4 times what we paid for it in publicity. This blimp would get PR and traditional advertising/marketing value because it could stay pretty much in one place. Also the blimp can be deflated, packed up and moved from location to location which completely eliminates flyovers in low population areas.

This is a video from the company that makes the smaller blimps.

YouTube - Flying Carrot Lindstrand Balloons Airship

http://www.lindstrand.co.uk/our-products-airships.php

What do you think?
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Old 08-11-2009, 11:40 AM   #2
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hell no
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Old 08-11-2009, 11:42 AM   #3
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Quote:
Originally Posted by tkubic46 View Post
hell no
lol- this thread is going to be fun
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Old 08-11-2009, 11:44 AM   #4
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Rand's hometown is known for a balloon classic.


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Old 08-11-2009, 11:45 AM   #5
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lol trevor can we just get the moneybomb to be a homerun first and then talk air-ships and RandCopters
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Old 08-11-2009, 11:45 AM   #6
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Quote:
Originally Posted by SwordOfShannarah View Post

I personally don't think (at least not at this point) that a full sized $400K a month blimp makes sense at this time BUT there are other options. We spoke with another company that has smaller hot air ships that go for about $70 - $80 K per month (plus a one time cost for banners). That's still up there a bit but much more doable.

I think a blimp actually makes a lot more sense in a geographically focused area. It will be possible to get the kind of repetition you need to really make the marketing aspect of the effort work. Ron Paul's blimp was more of a national PR stunt and it did generate about 4 times what we paid for it in publicity. This blimp would get PR and traditional advertising/marketing value because it could stay pretty much in one place. Also the blimp can be deflated, packed up and moved from location to location which completely eliminates flyovers in low population areas.

What do you think?
From a marketing perspective, it is better to do targeted advertising on TV, mailers, radio, etc. That is going to be the best spent money. And for that reason I was against the original Ron Paul Blimp because that money could've been spent in more effective places.

However, in such a small geographic area, for maybe the last week of the campaign, having a blimp hitting every major market in KY would potentially be beneficial because it would generate lots of PR in a small state like KY. The only thing to keep in mind is that in May KY weather can be turbulent and stormy.

So if every PAC and the campaign are fully funded and able to fufill their wishlish of advertising, then yes I think we should do a blimp. Short of that, traditional and proven advertising methods should remain the focus.
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Old 08-11-2009, 11:46 AM   #7
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though as an aside, I'd love to have one of those airships to take to work each day
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Old 08-11-2009, 11:56 AM   #8
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What is wrong with the Mini-Blimp, cruising around Liberty Web Sites, or even the Kentucky State Fair?

Web Site Mini-Blimp: YouTube - Donate to Ron Paul's "Microscopic Ron Paul Blimp" campaign

Real Mini-Blimp: YouTube - Ron Paul Mini Blimp
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Old 08-11-2009, 12:05 PM   #9
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Let's start out with a hot air ballon
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Old 08-11-2009, 12:10 PM   #10
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It'd be nice to have something gimmicky. In one state, instead of the whole country like with the original Ron Paul blimp, I think something like this would be very effective in obtaining media attention and getting Rand Paul's name out to apathetic people.

A blimp, a hot air balloon, a steamboat....something.
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