Don't Promote the Facebook Event, Only use it for the Invite Feature
This is VERY important to understand. For "Black THIS Out" I made a goal to push for 25,000 Facebook attendees. I think we now understand that this was a huge mistake. Facebook has too many limitations for us to make effective use of their event feature. You can't message all your attendees after you cross a certain number. Depending on your Facebook settings, many people do not receive an event reminder notification on the date of the money bomb. The most important issue though is that it's impossible to carry over the attendee list into the next money bomb. Once the event is over, the Facebook event becomes useless and the next money bomb including all the promotion work needs to be started from scratch all over again. The "Invite Feature" is the only thing we should be using on the Facebook Event. It allows us to quickly invite all of our friends to the event. If possible though, instead of using the invite feature, just send everyone you know to the official website...
Instead, ONLY Promote the Official Money Bomb Website
DO NOT USE the Facebook Event Link for promotion. Instead, use the official money bomb website www.SupportThemNow.com for promotion. The main reason behind this is that unlike the Facebook event, the website allows us to collect email addresses, so that we can send reminders to donate on the date of the money bomb. We can also carry over the email list into the next money bomb. This doesn't mean you can't use Facebook at all. It only means that you shouldn't spread the event link. You should use Facebook as much as possible to spread the link to the official website. With both the "Black THIS Out" and "Support Them Now" email lists, we'll be able to head into the Dec 16th "Tea Party" Money Bomb with 20-30,000 email contacts, which will give us a huge boost.
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