Media value of the Blimp

[texasliberty]

I've got a media tracker tracking going on that tracks all the media linked on news.google.com, adds in (manually) TV mentions found on YouTube, and calculates a value of it. The value is admittedly a very rough guess, but I think it's pretty conservative. Here's what I currently show for the media value of the news that the Blimp has generated:

---- Media Reports ----
237 total media reports
Of those,
7 were TV
132 were non-TV major media
98 were blogs or internet mentions

---- Sources ----
124 total separate media sources
Of those,
were TV
83 were non-TV major media
40 were blogs or internet sources
1 were of unknown type

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 39100
Estimated non-TV major media value: 330000
Estimated blog media value: 9800
Estimated total media value: 378900

So far the Blimp has generated considerably more media than we could have bought by spending the same amount of money on straight ads. Plus, the Blimp and Tea Party together made a very compelling story and helped Tea Party press (which was ridiculously valuable). And note that this doesn't count the actual advertising impressions of the Blimp itself, which is a flying billboard and has serious value even if it didn't get any media at all.

We basically get a media discount for flying the Blimp, plus the value of everyone actually seeing it.

The Blimp is killer. Lots of people from other campaigns will post here trying to get us to stop flying it after a month and saying it's not working. They're totally, utterly wrong. Fly the Blimp!

And on that note, I'm launching a matching thread :) (see other thread)

[torchbearer]

:) dividends.

[gecko42]

Good work!

Blimp bump

[OferNave]

That's just the appetizer. Banner #2 is supposed to get on today, and the blimp should get back in the air tomorrow and start heading north. As Palpatine would say, "Now witness the power of this fully armed and operational battle station!"

[Ozwest]

Once they get that second banner on, they need to pick up the program.

I am a strong supporter of the blimp, and thus far, prepared to cut them some slack, due to understandable teething problems such a project entails. But...

Now it's game time!

[kaleidoscope eyes]

Yeah, I love that blimp! we'll have to start picking back up on the cash flow though. I hope we're not all burned out on it already!

[Ilhaguru]

The blimp is absolutely a terrific idea. It captures people's imagination like nothing else.

Keep the blimp flying! Buy more advertising time!

[Tarzan]

That's just the appetizer. Banner #2 is supposed to get on today, and the blimp should get back in the air tomorrow and start heading north. As Palpatine would say, "Now witness the power of this fully armed and operational battle station!"

The second banner is in place:
Time Lapse of Banner Installtion (http://www.youtube.com/watch?v=upGACVolIFQ)

The Blimp will be heading to the DC/Baltimore area early Wednesday morning for media exposure and media/VIP rides over the next couple of days as weather allows.
.

[fabijo]

Great analysis, texasliberty!

Last week, I told a guy at work about the blimp. Before I even got to tell him that it was actually happening, he said, "A blimp?!! Do you know how expensive that is?" When I told him that it was going to launch, he was very impressed. He likes Ron Paul and plans on voting for him in the primaries, but he thinks Ron Paul has no chance. I keep trying to tell him to not believe the polls. Once he heard about the blimp coming through, he got a little extra hope. Now that's what its about. Spreading the message and spreading the hope.

[LibertyForAll]

I'd say money well spent.

[burningfur]

This needs to be kept at the top so the nay-sayers can see the numbers.

[LibertyEagle]

If it is not in the air, it has no media value.

[texasliberty]

If it is not in the air, it has no media value.

Well, it doesn't really work like that. As long as it gets written about and shows up in the media, wherever it is and whatever it's doing, then it has media value. All things being equal it is better for it to be in the air, because then people see it and it generates direct advertising as well, but the fact that the blimp exists and there's footage of it flying is enough to be a big media story that the media can dine on reliably. As long as it keeps showing up over cities regularly, it's generating lots of media.

What we're selling here is more than the Blimp, it's the Blimp story. I think a lot of people on the forum are really missing the point on that. The story in the media is never exactly the same as reality, and that's just how it is. That often works to our advantage. For example, people went crazy over the idea that the Blimp team launched the blimp early with one banner rather than late with two. Those people were thoroughly wrong. The media generally didn't even pick up on it having one banner for a few days - the website graphics showed two, the press release mentioned two, so they wrote about it having two. The one media outlet that did - CNN - folded that in to their discussion of how the unstoppable creative grassroots supporters were overcoming herculean obstacles and actually flying the Blimp. Similarly: the team said it would stream GPS and video. Although they don't work all the time, it does stream GPS and video. So the media reports that it streams GPS and video, and isn't that amazing?

The Blimp is not going to fly all the time. The point is that it flies regularly and gets seen by as much media as possible and injected into the cultural consciousness as much as possible, so people think "Wow, Ron Paul is really something..."

We have an actual Blimp. A giant Blimp. Do y'all get that? It's a freaking giant Blimp with Ron Paul's name all over it! It really exists! It's on television flying! It's out flying right now, in fact! It's casting its shadow over buildings! The media isn't worried that there's a hole in the "n" to accomodate blimp structural parts on banner 1. The media is going "Holy crap, Ron Paul's supporters are flying a giant Blimp around the country! How did it happen? Where did it come from? Who did it?" Think in terms of the story; that's what they do.

[texasliberty]

---- Media Reports ----
245 total media reports
Of those,
8 were TV
137 were non-TV major media
100 were blogs or internet mentions

---- Sources ----
128 total separate media sources
Of those,
3 were TV
85 were non-TV major media
40 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 46520
Estimated non-TV major media value: 342500
Estimated blog media value: 10000
Estimated total media value: 399020

[werdd]

Blump!

[AisA1787]

great job texasliberty, thanks! go blimp!

[Cleaner44]

For the record, I am Pro Blimp.

[gecko42]

We have an actual Blimp. A giant Blimp. Do y'all get that? It's a freaking giant Blimp with Ron Paul's name all over it! It really exists! It's on television flying! It's out flying right now, in fact! It's casting its shadow over buildings! The media isn't worried that there's a hole in the "n" to accomodate blimp structural parts on banner 1. The media is going "Holy crap, Ron Paul's supporters are flying a giant Blimp around the country! How did it happen? Where did it come from? Who did it?" Think in terms of the story; that's what they do.

+1

[TheHand]

Unfortunately, if people don't step up and donate the blimp could be dead! We only have till Dec 21st. to raise $120,000 to keep it flying.

[fabijo]

Unfortunately, if people don't step up and donate the blimp could be dead! We only have till Dec 21st. to raise $120,000 to keep it flying.

bump that.

[LibertyForAll]

blimp

[piotr1]

hahah Pro-Blimp. I love it!! 8)

[Primbs]

Where is the blimp now?

[texasliberty]

---- Media Reports ----
270 total media reports
Of those,
8 were TV
148 were non-TV major media
114 were blogs or internet mentions

---- Sources ----
134 total separate media sources
Of those,
2 were TV
89 were non-TV major media
43 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 46520
Estimated non-TV major media value: 370000
Estimated blog media value: 11400
Estimated total media value: 427920

[Doriath]

blimp!

[LibertyEagle]

---- Media Reports ----
270 total media reports
Of those,
8 were TV
148 were non-TV major media
114 were blogs or internet mentions

---- Sources ----
134 total separate media sources
Of those,
2 were TV
89 were non-TV major media
43 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 46520
Estimated non-TV major media value: 370000
Estimated blog media value: 11400
Estimated total media value: 427920

Have any links to these media mentions?

[texasliberty]

---- Media Reports ----
278 total media reports
Of those,
8 were TV
153 were non-TV major media
117 were blogs or internet mentions

---- Sources ----
137 total separate media sources
Of those,
2 were TV
91 were non-TV major media
44 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 46520
Estimated non-TV major media value: 382500
Estimated blog media value: 11700
Estimated total media value: 440720

[texasliberty]

Have any links to these media mentions?

Yeah, I may have to break them up though because I think the list is too big to post in one blog post. Here's the TV first [if you see any missing, please let me know!]

Birdie Senate Chase 12-18-2007
CNN - 12/18/2007
http://www.cnn.com/video/#/video/offbeat/2007/12/17/moos.senate.bird.loose.cnn

Ron Paul's Air Force (1 of 2)
CNN - 12/17/2007
http://youtube.com/watch?v=Ga-cwedk504

Debate Mutiny and Ron Paul Blimp
CNN - 12/17/2007
http://www.cnn.com/video/#/video/offbeat/2007/12/12/moos.mutiny.at.debate.cnn

Ron Paul's Air Force (2 of 2)
CNN - 12/17/2007
http://www.youtube.com/watch?v=aYoZ4iVavwI

John and Abbi discuss Ron Paul's "Remarkable" Tea Party Haul and mention the Ron Paul Blimp
CNN - 12/17/2007
http://www.youtube.com/watch?v=ytfwbpdf_JQ

CNN reporter in snowy boston discusses the Tea Party, Money Bomb, and Ron Paul Blimp
CNN - 12/16/2007
http://www.youtube.com/watch?v=ytfwbpdf_JQ

Ron Paul Blimp discussed in the Situation Room (first major media mention)
CNN - 12/07/2007
http://www.youtube.com/watch?v=8Y6WtEQfyM0

Tucker Carlson discusses the Ron Paul Blimp
MSNBC - 12/07/2007
http://www.youtube.com/watch?v=wIFsq0KEeHc

[texasliberty]

Have any links to these media mentions?

Major media
--------------------------
One last campaign hurrah
Boston Globe - 12/20/2007
http://www.boston.com/bostonglobe/editorial_opinion/oped/articles/2007/12/20/one_last_campaign_hurrah

Paul Shaping Up As Spoiler in GOP Race
The Associated Press - 12/20/2007
http://ap.google.com/article/ALeqM5hxU19PfTuCwWvlEiFCqyklvrqu5QD8TLCO3G1

HUCKABEE BROKE, ROMNEY BORROWS, GIULIANI DUCKS TERRORIST TIES
American Chronicle - 12/19/2007
http://www.americanchronicle.com/articles/viewArticle.asp?articleID=46438

Will Ron Paul Play Spoiler?
CBS News - 12/19/2007
http://www.cbsnews.com/stories/2007/12/19/politics/main3630936.shtml

Brewers have no choice but to stick with Gagne
Sawyer County Record - 12/19/2007
http://www.haywardwis.com/record/index.php?section_id=957&story_id=235242

Ron Paul, a Republican outsider, sets fund-raising record
International Herald Tribune - 12/18/2007
http://www.iht.com/articles/2007/12/18/america/camp.php

Ron Paul supporters take campaign message to the streets
Arkansas Democrat Gazette - 12/18/2007
http://www.nwanews.com/adg/News/211009/

Bainbridge Against Paul
Atlantic Online - 12/18/2007
http://andrewsullivan.theatlantic.com/the_daily_dish/2007/12/bainbridge-agai.html

Tea Party 2007: Ron Paul Sets a New Campaign Fund-Raising Record
Associated Content - 12/18/2007
http://www.associatedcontent.com/article/488021/tea_party_2007_ron_paul_sets_a_new.html

You Dropped a Bomb on Me!
AOL News Newsbloggers - 12/18/2007
http://news.aol.com/political-machine/2007/12/18/you-dropped-a-bomb-on-me/

Paul says funding windfall gives campaign hope
Action 3 News - 12/18/2007
http://www.action3news.com/Global/story.asp?S=7510063&nav=menu550_2

HH Huebert: Ron Paul campaign really taking off
OCRegister - 12/18/2007
http://www.ocregister.com/opinion/paul-ron-blimp-1944226-new-campaign

Ron Paul Raises $6 Million in a 24-Hour Period
NPR - 12/18/2007
http://www.npr.org/blogs/news/2007/12/ron_paul_raises_6_million_in_a.html

Paul: Funding Windfall Gives Campaign Hope
KXAN-TV - 12/18/2007
http://www.kxan.com/Global/story.asp?S=7511742&nav=0s3d

Ron Paul is the $6 million man
Milwaukee Small Business Times - 12/18/2007
http://www.biztimes.com/blogs/milwaukee-biz-blog/2007/12/17/ron-paul-is-the-6-million-man

Ron Paul Tops $6 Million In One Day
Guardian Unlimited - 12/18/2007
http://www.guardian.co.uk/worldlatest/story/0,,-7160421,00.html

Kerrey supports Clinton
Fort Wayne Journal Gazette - 12/18/2007
http://www.journalgazette.net/apps/pbcs.dll/article?AID=/20071218/NEWS/712180304/1005/NEWS10

Ron Paul Tops $6 Million in One Day
The Associated Press - 12/18/2007
http://ap.google.com/article/ALeqM5iY-dAdE8H0DRIJmiuNG9yqasmIgwD8TJHMHO1

Ron Paul Supporters Raise $6 Million In One Day For Republican ...
MTV.com - 12/18/2007
http://www.mtv.com/news/articles/1576580/20071217/id_0.jhtml

Ron Paul Beats Own Fundraising Record
Washington Post - 12/17/2007
http://blog.washingtonpost.com/the-trail/2007/12/16/ron_paul_beats_own_fundraising.html?hpid=topnews

Ron Paul Surpasses Fund Raising Record Held by John Kerry
HNN Huntingtonnews.net - 12/17/2007
http://www.huntingtonnews.net/local/071217-rutherford-localronpaul.html

Ron Paul Raises $6 Million in One Day, Revolution in High Gear
NewsLI - 12/17/2007
http://www.newsli.com/2007/12/17/ron-paul-raises-6-million-in-one-day-revolution-in-high-gear/

Ron Paul blimp spotted
WIS - 12/17/2007
http://www.wistv.com/Global/story.asp?S=7508109

Lieberman: Michael Bloomberg for Veep?
Radar Online - 12/17/2007
http://www.radaronline.com/exclusives/2007/12/lieberman-mccain-vice-president-pamela-anderson-rick-solomon.php

Trevor Lyman, the stealth king of political fundraising
DetNews.com - 12/17/2007
http://www.detnews.com/apps/pbcs.dll/article?AID=/20071217/POLITICS01/712170428

Paul says funding windfall gives campaign hope
WCCO - 12/17/2007
http://wcco.com/iowawire/22.0.html?type=local&state=IA&category=n&filename=IA--Paul-Interview.xml

Paul Nets More than $6 Million
KCRG - 12/17/2007
http://www.kcrg.com/explorepolitics/?feed=bim&id=12561231

Bite Size News
Bostonist - 12/17/2007
http://bostonist.com/2007/12/17/bite_size_news_39.php

Presidential Hopeful Ron Paul Raises $6 Million in 24-Hour 'Money ...
ABC News - 12/17/2007
http://abcnews.go.com/Politics/wireStory?id=4008510

Paul tops $5 million in Web haul
Fort Worth Star Telegram - 12/17/2007
http://www.star-telegram.com/national_news/story/364056.html

Jane's Addiction Not Yet Booked at Paulapalooza
Radar Online - 12/17/2007
http://www.radaronline.com/exclusives/2007/12/janes-addiction-not-yet-booked-at-paulapalooza.php

Jane's Addiction Not Yet Booked at Paulapalooza
Radar Online - 12/17/2007
http://www.radaronline.com/exclusives/2007/12/janes-addiction-not-yet-booked-at-paulapalooza.php

How Should Ron Paul Spend All That Cash?
National Review Online - 12/17/2007
http://campaignspot.nationalreview.com/post/?q=NjI2MGU2YzdmM2Q4NjUxMjFiNGI4MjNiMjk1ODg0Njc=

Ron Paul Fundraiser
WCBD-TV - 12/17/2007
http://www.wcbd.com/midatlantic/cbd/news.apx.-content-articles-CBD-2007-12-16-0009.html

Ron Paul Raises $6 Million Overnight Via the Web
Switched - 12/17/2007
http://www.switched.com/2007/12/17/ron-paul-raises-6-million-overnight-via-the-web/

Paul Raises Millions in 24-Hour Effort
The Associated Press - 12/17/2007
http://ap.google.com/article/ALeqM5hyQLduiFMFTNmeUdgpf5cMvLi6awD8TITHPG0

Paul Raises Millions in 24-Hour Effort
Baltimore Sun - 12/16/2007
http://www.baltimoresun.com/news/nationworld/politics/wire/sns-ap-paul-fundraising,0,1438932.story

Ron Paul's tea party for dollars
Boston Globe - 12/16/2007
http://www.boston.com/news/politics/politicalintelligence/2007/12/ron_pauls_tea_p.html

Ron Paul rakes in the cash in rising presidential bid
Rockford Register Star - 12/16/2007
http://www.rrstar.com/news/columnists/x1720562327

Rochester Group Helps To Bid For Record
KTTC - 12/16/2007
http://www.kttc.com/News/index.php?ID=21240

Boston Tea Party Today
Bostonist - 12/16/2007
http://bostonist.com/2007/12/16/boston_tea_part.php

Paul supporters plan Tea Party re-enactment before Steelers game
Wilkes Barre Times-Leader - 12/16/2007
http://www.timesleader.com/news/ap?articleID=288651

Austin is a stronghold for Ron Paul campaign
Austin American-Statesman - 12/16/2007
http://www.statesman.com/news/content/region/legislature/stories/12/16/1216ronpaul.html

The Libertarian Surprise: Ron Paul
Washington Post - 12/16/2007
http://www.washingtonpost.com/wp-dyn/content/article/2007/12/15/AR2007121501314.html

The man behind Paul's fundraising curtain
Los Angeles Times - 12/16/2007
http://www.latimes.com/news/politics/la-na-moneyman16dec16,0,6282421.story?coll=la-home-center

Paul campaign balloons as cash keeps rolling in
Houston Chronicle - 12/15/2007
http://www.chron.com/disp/story.mpl/front/5380871.html

The mystery man behind Ron Paul's millions
Los Angeles Times - 12/15/2007
http://latimesblogs.latimes.com/washington/2007/12/ronpaulphenom.html

The mystery man behind Ron Paul's millions
Los Angeles Times - 12/15/2007
http://latimesblogs.latimes.com/washington/2007/12/ronpaulphenom.html

Ron Pauls offbeat campaign generates high enthusiasm, low poll numbers
Kansas City Star - 12/15/2007
http://www.kansascity.com/153/story/404421.html

CAMPAIGN BRIEFS
Fort Worth Star Telegram - 12/15/2007
http://www.star-telegram.com/elections/story/361586.html

Ron Paul Set to Honor Tea Party
KCRG - 12/15/2007
http://www.kcrg.com/explorepolitics/?feed=bim&id=12517906

Big Blimpin': The Ron Paul Blimp Launches but Cancels Boston Stop
Bostonist - 12/14/2007
http://bostonist.com/2007/12/14/big_blimpin_the.php

Supporters of Ron Paul launch blimp in NC
Boston Herald - 12/14/2007
http://www.bostonherald.com/news/2008/view.bg?articleid=1050783

New Ron Paul ad: More than just hot air
Spartanburg Herald Journal (subscription) - 12/14/2007
http://campaign2008.goupstate.com/default.asp?item=290080

Ron And The Giant Blimp
CBS News - 12/14/2007
http://www.cbsnews.com/blogs/2007/12/14/politics/horserace/entry3619242.shtml

Paul campaign blimp update
Boston Globe - 12/14/2007
http://www.boston.com/news/politics/politicalintelligence/2007/12/paul_campaign_b.html

Ron Paul Blimp Flies
Wired News - 12/14/2007
http://blog.wired.com/27bstroke6/2007/12/ron-paul-blim-1.html

The Doctor is Calling in New Hampshire
The New American - 12/14/2007
http://thenewamerican.com/node/6635

48 Hours of Freedom
Boston Magazine - 12/14/2007
http://www.bostonmagazine.com/blogs/boston/2007/12/14/48-hours-of-freedom-14/

Supporters of presidential hopeful Ron Paul launch blimp in NC
Boston Globe - 12/14/2007
http://www.boston.com/news/local/new_hampshire/articles/2007/12/14/supporters_of_presidential_hopeful_ron_paul_launch _blimp_in_nc

Ron Paul Blimp Flying Over Raleigh
Raleigh Chronicle - 12/14/2007
http://www.raleigh2.com/link.asp?smenu=1&twindow=&sdetail=242&mad=&wpage=1&skeyword=&sidate=

Ron Paul supporters launch blimp in NC
White Rock Reviewer - 12/14/2007
http://www.onelocalnews.com/whiterockreviewer/stories1/index.php?action=fullnews&id=104320

Supporters/Media Await Congressman Ron Paul Status With Bated Breath
NewsLI - 12/14/2007
http://www.newsli.com/2007/12/14/supportersmedia-await-congressman-ron-paul-status-with-bated-breath/

The Blimp Is Up
New York Times - 12/14/2007
http://thecaucus.blogs.nytimes.com/2007/12/14/the-blimp-is-up/

RealClearPolitics
Politics Nation - 12/14/2007
http://www.realclearpolitics.com/politics_nation/2007/12/morning_thoughts_oh_shift.html

Paul Supporters Launch A Blimp
KWTX - 12/14/2007
http://www.kwtx.com/home/headlines/12511096.html

Imagining a Ron Paul Presidency
National Review Online - 12/14/2007
http://campaignspot.nationalreview.com/post/?q=NjgxM2E0ZWEyNjRjNWE1Njg4Mjk1NWEyNDRiNjY5NjI=

A blimp flies for Ron Paul
Baltimore Sun - 12/13/2007
http://weblogs.baltimoresun.com/news/politics/blog/2007/12/a_blimp_flies_for_ron_paul.html

Ron Paul blimp trip to Boston delayed
Boston Globe - 12/13/2007
http://www.boston.com/news/politics/politicalintelligence/2007/12/ron_paul_blimp.html

Ron Paul Surpasses Fred Thompson as the New Straw Poll Leader Says ...
Emediawire (press release) - 12/13/2007
http://www.emediawire.com/releases/2007/12/emw569487.htm

Paul's pals move to NH to cast votes
The Hill - 12/12/2007
http://thehill.com/leading-the-news/pauls-pals-move-to-n.h.-to-cast-votes-2007-12-12.html

Paul's pals move to NH to cast votes
The Hill - 12/12/2007
http://thehill.com/leading-the-news/pauls-pals-move-to-n.h.-to-cast-votes-2007-12-12.html

Paul offers healthcare prescription
Boston Globe - 12/12/2007
http://www.boston.com/news/politics/politicalintelligence/2007/12/paul_offers_hea.html

MUGGER: PAULITICS AS USUAL
New York Press - 12/12/2007
http://www.nypress.com/contentswitch.cfm?cid=19844

Huckabee under fire
MSNBC - 12/12/2007
http://www.msnbc.msn.com/id/17024743/

First Take: The Final Republican Debate
Atlantic Online - 12/12/2007
http://marcambinder.theatlantic.com/archives/2007/12/first_take_the_final_republica.php

Boston Tea Party to be Commemorated by Ron Paul Supporters
Dawson Times - 12/12/2007
http://www.dawsontimes.com/news30534/boston-tea-party-to-be-commemorated-by-ron-paul-su.shtml

Tis Better To Give
National Journal - 12/12/2007
http://hotlineblog.nationaljournal.com/archives/2007/12/tis_better_to_g.html

Mainstream media alert: Ron Paul news assault starts
Los Angeles Times - 12/11/2007
http://latimesblogs.latimes.com/washington/2007/12/mainstream-medi.html

Michael Smolens chat transcript
San Diego Union Tribune - 12/11/2007
http://www.signonsandiego.com/news/politics/20071204-1143-transcript.html

Ron Paul Supporters Hack Campaign Finance Law to Send Blimp Aloft
Wired News - 12/11/2007
http://www.wired.com/politics/law/news/2007/12/paul_blimp

Ron Paul Campaign Looks To Energize Donors With Tea Party
KXAN-TV - 12/11/2007
http://www.kxan.com/Global/story.asp?S=7483261

Ron Paul blimp coming to Manassas
Manassas Journal Messenger - 12/11/2007
http://www.manassasjm.com/servlet/Satellite?pagename=MJM/MGArticle/WPN_BasicArticle&c=MGArticle&cid=1173353817591&path=

Cheese pizza powers the Ron Paul revolution
Baltimore Sun - 12/11/2007
http://weblogs.baltimoresun.com/news/politics/blog/2007/12/cheese_pizza_powers_the_ron_pa.html

A Paul on Paul Supporters: 'Crazy in a Good Way'
Washington Post - 12/11/2007
http://blog.washingtonpost.com/the-trail/2007/12/10/a_paul_on_paul_supporters_craz_1.html

How Ron Paul Can Ruin Fred Thompson
The Plank on TNR.com - 12/11/2007
http://blogs.tnr.com/tnr/blogs/the_stump/archive/2007/12/11/how-ron-paul-can-ruin-fred-thompson.aspx

The Ron Paul revolution: It has just begun to fight
Chicago Tribune - 12/11/2007
http://www.chicagotribune.com/news/nationworld/chi-paul11dec10,1,4510646.story

Ron Paul blimp coming to Manassas
Potomac News - 12/11/2007
http://www.potomacnews.com/servlet/Satellite?pagename=WPN%2FMGArticle%2FWPN_BasicArti cle&c=MGArticle&cid=1173353817591&path=

The Buzz: Blimp touts Ron Paul campaign
Kansas City Star - 12/11/2007
http://www.kansascity.com/news/nation/story/398245.html

The Ron Paul Wake Up Call
National Ledger - 12/11/2007
http://www.nationalledger.com/artman/publish/article_272617654.shtml

The Ron Paul Wake Up Call
National Ledger - 12/11/2007
http://www.nationalledger.com/artman/publish/article_272617654.shtml

John Stossel Takes on Ron Paul
KCRG - 12/11/2007
http://www.kcrg.com/explorepolitics/?feed=bim&id=12374686

Ron Paul revolution: It has just begun to fight
Chicago Tribune - 12/11/2007
http://www.chicagotribune.com/services/newspaper/printedition/monday/chi-paul11dec10,0,6882753.story?coll=chi_mezz

The Ron Paul revolution: It has just begun to fight
Chicago Tribune - 12/11/2007
http://www.chicagotribune.com/services/newspaper/printedition/monday/chi-paul11dec10,0,6882753.story?coll=chi_breaking_500

Ron Paul, a Write-In Candidate
Washington Post - 12/11/2007
http://blog.washingtonpost.com/the-trail/2007/12/11/ron_paul_a_writein_candidate.html

Ron Paul blimp coming to Manassas
Inside NoVA - 12/11/2007
http://www.insidenova.com/servlet/Satellite?pagename=ISN/MGArticle/WPN_BasicArticle&c=MGArticle&cid=1173353817591

A Paul on Paul Supporters: 'Crazy in a Good Way'
Washington Post - 12/11/2007
http://blog.washingtonpost.com/the-trail/2007/12/10/a_paul_on_paul_supporters_craz_1.html?hpid=topnews

Boston Daily
Boston Magazine - 12/10/2007
http://www.bostonmagazine.com/blogs/boston/2007/12/10/come-take-a-trip-on-ron-pauls-airship/

Ron Paul Gets His Own Blimp
Associated Content - 12/10/2007
http://www.associatedcontent.com/article/471976/ron_paul_gets_his_own_blimp.html

Paul grass roots take to the skies
Washington Times - 12/10/2007
http://www.washingtontimes.com/article/20071210/NATION/112100033/1002

Boston Daily
Boston Magazine - 12/10/2007
http://www.bostonmagazine.com/blogs/boston/2007/12/10/spanning-the-web-66/

The Daily 2008
Yahoo! News - 12/10/2007
http://news.yahoo.com/s/realclearpolitics/20071210/cm_rcp/the_daily_2008142

Kenny G Novelty Voiceover Mixes Never Sleep
Washington City Paper - 12/10/2007
http://www.washingtoncitypaper.com/blogs/citydesk/index.php/2007/12/10/kenny-g-novelty-voiceover-mixes-never-sleep/

On The HUSTINGS
New York Sun - 12/10/2007
http://www.nysun.com/article/67789

First thoughts: All tied up
MSNBC - 12/10/2007
http://firstread.msnbc.msn.com/archive/2007/12/10/507731.aspx

Lobbyist to lead reform coalition
News & Observer - 12/10/2007
http://www.newsobserver.com/politics/story/820254.html

Big Blimpin': Ron Paul Blimp Coming to Boston
Bostonist - 12/10/2007
http://bostonist.com/2007/12/10/big_blimpin_ron.php

It's a bird! It's a plane! It's a -- blimp!
Washington Times - 12/10/2007
http://video1.washingtontimes.com/dinan/2007/12/its_a_bird_its_a_plane_its_a_b.html

Look, up in the sky!
Concord Monitor - 12/09/2007
http://www.concordmonitor.com/apps/pbcs.dll/article?AID=/20071209/NEWS01/712090414

Campaign Takeout
New York Daily News - 12/09/2007
http://www.nydailynews.com/news/politics/2007/12/09/2007-12-09_campaign_takeout.html

Paul’s Supporters Take to the Air
New York Times Blogs - 12/08/2007
http://thecaucus.blogs.nytimes.com/2007/12/08/pauls-supporters-take-to-the-air/

Ron Paul supporters to launch blimp from eastern NC
Winston-Salem Journal - 12/08/2007
http://www.journalnow.com/servlet/Satellite?pagename=WSJ%2FMGArticle%2FWSJ_BasicArti cle&c=MGArticle&cid=1173353780907&path=!localnews&s=1037645509099

A long-shot bid draws dollars, fierce loyalty
Charlotte Observer - 12/08/2007
http://www.charlotte.com/breaking_news/story/396296.html

Ron Paul supporters to launch blimp from eastern NC
WCAX - 12/08/2007
http://www.wcax.com/Global/story.asp?S=7469108&nav=4QcS

News Minute: Here is the latest New Hampshire news from The ...
WCAX - 12/08/2007
http://www.wcax.com/Global/story.asp?S=6507675&nav=4QcSb5Hx

Ron Paul Supporters To Launch Blimp From Eastern North Carolina
WCSH-TV - 12/08/2007
http://www.wcsh6.com/news/article.aspx?storyid=76172

Paul's campaign blimp will be coming to Boston
Boston Globe - 12/08/2007
http://www.boston.com/news/nation/articles/2007/12/08/pauls_campaign_blimp_will_be_coming_to_boston

Ron Paul Supporters To Launch Blimp From Eastern NC
WITN TV - 12/08/2007
http://www.witntv.com/home/headlines/12275951.html

Paul supporters look for lift to keep blimp on the move
Fort Worth Star Telegram - 12/08/2007
http://www.star-telegram.com/elections/story/348796.html

Ron Paul Blimp Headed for New Hampshire
Associated Content - 12/08/2007
http://www.associatedcontent.com/article/471857/ron_paul_blimp_headed_for_new_hampshire.html

Long-shot bid draws fierce loyalty
Charlotte Observer - 12/08/2007
http://www.charlotte.com/694/story/396296.html

Ron Paul Takes Ads To New Heights
Washington Post - 12/08/2007
http://www.washingtonpost.com/wp-dyn/content/article/2007/12/07/AR2007120702497.html

Ron Paul supporters to launch blimp from eastern NC
WCNC (subscription) - 12/08/2007
http://www.wcnc.com/sharedcontent/APStories/stories/D8TCT8K02.html

Paul supporters hope blimp will boost his campaign
Houston Chronicle - 12/08/2007
http://www.chron.com/disp/story.mpl/headline/nation/5361818.html

Ron Paul supporters to launch blimp
White Rock Reviewer - 12/07/2007
http://www.onelocalnews.com/whiterockreviewer/stories1/index.php?action=fullnews&id=100502

Ron Paul supporters to launch blimp from eastern NC
Boston Globe - 12/07/2007
http://www.boston.com/news/local/new_hampshire/articles/2007/12/07/ron_paul_supporters_to_launch_blimp_from_eastern_n c

Ron Paul supporters to launch blimp from eastern NC
BlueRidgeNow.com - 12/07/2007
http://www.blueridgenow.com/article/20071207/APP/712070870/Ron_Paul_supporters_to_launch_blimp_from_eastern_N C

Ron Paul supporters to launch blimp from eastern NC
FayObserver.com - 12/07/2007
http://www.fayobserver.com/article_ap?id=114546

Ron Paul's Presidential Bid Goes to a Higher Level With a Brand ...
FOX News - 12/07/2007
http://www.foxnews.com/story/0,2933,316082,00.html

Supporters Pump Ron Paul Full of Hot Air
ABC News - 12/07/2007
http://www.abcnews.go.com/Politics/Vote2008/story?id=3965657&page=1

Ron Paul Supporters to Launch Blimp From Eastern NC
WRAL.com - 12/07/2007
http://www.wral.com/news/state/story/2142489/

A Ron Paul Blimp In Every Pot
AOL News Newsbloggers - 12/07/2007
http://news.aol.com/political-machine/2007/12/07/a-ron-paul-blimp-in-every-pot/

It's a bird, it's a plane...it's a blimp
Boston Globe - 12/07/2007
http://www.boston.com/news/politics/politicalintelligence/2007/12/its_a_bird_its.html

Huntington News
HNN Huntingtonnews.net - 12/07/2007
http://www.huntingtonnews.net/political/071207-rutherford-politicalgopdelegate.html

Presidential Candidate Ron Paul Has a Blimp
Reuters - 12/07/2007
http://www.reuters.com/article/pressRelease/idUS119278+07-Dec-2007+PRN20071207

Ron Paul supporters to launch blimp from eastern NC
Fort Wayne Journal Gazette - 12/07/2007
http://www.journalgazette.net/apps/pbcs.dll/article?AID=/20071207/APP/712070869&template=apart

Too Many Gimmicks for Ron Paul?
National Ledger - 12/07/2007
http://www.nationalledger.com/artman/publish/article_272617596.shtml

Ron Paul Blimp Will Fly
KCRG - 12/07/2007
http://www.kcrg.com/explorepolitics/?feed=bim&id=12263351

'Ron Paul Blimp' is more than an ad campaign; it's a test of ...
USA Today - 12/07/2007
http://blogs.usatoday.com/onpolitics/2007/12/ron-paul-blimp.html

Ron Paul supporters to launch blimp from eastern NC
WCNC (subscription) - 12/07/2007
http://www.wcnc.com/sharedcontent/APStories/stories/D8TCSM100.html

Ron Paul supporters to launch blimp
Pioneer Times-Journal - 12/07/2007
http://www.onelocalnews.com/pioneertimesjournal/stories1/index.php?action=fullnews&id=100502

Ron Paul supporters to launch blimp
New Hope Courier - 12/07/2007
http://www.onelocalnews.com/newhopecourier/stories1/index.php?action=fullnews&id=100502

It's a Bird, It's a Plane...It's a Ron Paul Ad
Washington Post - 12/07/2007
http://blog.washingtonpost.com/the-trail/2007/12/07/its_a_bird_its_a_planeits_a_ro.html

Ron Paul supporters to launch blimp
Chandler News-Dispatch - 12/07/2007
http://www.onelocalnews.com/chandlernews-dispatch/stories1/index.php?action=fullnews&id=100502

Ron Paul supporters to launch blimp
Prescott Herald - 12/07/2007
http://www.onelocalnews.com/prescottherald/stories1/index.php?action=fullnews&id=100502

Ron Paul supporters to launch blimp
Howell Times and Transcript - 12/07/2007
http://www.onelocalnews.com/howelltimesandtranscript/stories1/index.php?action=fullnews&id=100502

Ron Paul Has A Blimp?
Lone Star Times - 12/07/2007
http://lonestartimes.com/2007/12/07/ron-paul-has-a-blimp/

The Ron Paul "Glass Ceiling"
National Ledger - 12/06/2007
http://www.nationalledger.com/artman/publish/article_272617579.shtml

Get ready Boston for the Ron Paul ... blimp
Boston Globe - 12/06/2007
http://www.boston.com/news/local/politics/primarysource/2007/12/get_ready_bosto.html

How Paul Could Change Race
Wall Street Journal - 12/04/2007
http://online.wsj.com/article/SB119672794515312455.html?mod=googlenews_wsj

Foot soldiers for the Ron Paul revolution
Los Angeles Times - 12/01/2007
http://www.latimes.com/news/politics/la-na-ronpaul1dec01,0,678486.story?coll=la-home-center

Paul: Echoes of 3rd-party campaigns
United Press International - 12/01/2007
http://www.upi.com/NewsTrack/Top_News/2007/12/01/paul_echoes_of_3rd-party_campaigns/2182/

[gecko42]

blump

[texasliberty]

Have any links to these media mentions?

And, just for the sake of completeness, the internet stuff:

Ron Paul: A Big $ Guy I just Don't Like
Nolan Chart LLC - 12/21/2007
http://www.nolanchart.com/article613.html

Paultard Blimp Impossible to See?
Wonkette (satire) - 12/20/2007
http://wonkette.com/336461/paultard-blimp-impossible-to-see

Ron Paul's Disciples
San Angelo LIVE! - 12/20/2007
http://www.sanangelolive.com/node/2641

The Ron Paul Blimp, With Over 300 Media Cites, Flies On
Free Market News Network - 12/19/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52771&fb=1

Ron Paul rebels: Cheney is building a "Death Blimp"
The Spoof (satire) - 12/19/2007
http://www.thespoof.com/news/spoof.cfm?headline=s2i27870

Top 10 Christmas Gifts We Don't Want
Human Events - 12/18/2007
http://www.humanevents.com/article.php?id=23995

Repeat After Me: "Ron Paul Is NOT Electable!"
Nolan Chart LLC - 12/18/2007
http://www.nolanchart.com/article579.html

Ron Paul’s $6.3 million tea party
Homeland Stupidity (satire) - 12/17/2007
http://www.homelandstupidity.us/2007/12/17/ron-pauls-63-million-tea-party/

Ron Paul Sets All-Time Fundraising Record
Nolan Chart LLC - 12/17/2007
http://www.nolanchart.com/article565.html

Ron Paul Raises $6 Million Sunday To Boost Campaign
AHN - 12/17/2007
http://www.allheadlinenews.com/articles/7009475004

Again, Ron Paul supporters pour millions into campaign coffers
Monsters and Critics.com - 12/17/2007
http://news.monstersandcritics.com/usa/news/article_1381459.php/Again_Ron_Paul_supporters_pour_millions_into_campa ign_coffers

Ron Paul's Campaign Raises Over $6M in One Day
ShortNews.com - 12/17/2007
http://www.shortnews.com/start.cfm?id=67198

Bookmakers Hit Mark With Ron Paul Money Bomb Bet
Gambling911.com - 12/17/2007
http://www.gambling911.com/Ron-Paul-121707.html

Political Expert Garrett M. Grath Answers Your Questions
Slashdot - 12/17/2007
http://interviews.slashdot.org/interviews/07/12/17/1648224.shtml

Ron Paul: Does Fund-Raising Record Means He’s Ready For Primetime?
Blogger News Network - 12/17/2007
http://www.bloggernews.net/112456

The Ron Paul Money Bomb Haul, The Media, And The Big Ironic Fatty
Nolan Chart LLC - 12/17/2007
http://www.nolanchart.com/article576.html

Huckabee Rejects Darwin, Copernicus, Newton and Einstein
The Spoof (satire) - 12/17/2007
http://www.thespoof.com/news/spoof.cfm?headline=s2i27810

HUCKABEE BROKE, ROMNEY BORROWS, GIULIANI DUCKS TERRORIST TIES
Gather.com - 12/16/2007
http://www.gather.com/viewArticle.jsp?articleId=281474977204578

As Ohio goes...
Lew Rockwell - 12/16/2007
http://www.lewrockwell.com/blog/lewrw/archives/017780.html

What Have You Done for Me Lately
Third Party Watch - 12/16/2007
http://thirdpartywatch.com/2007/12/16/what-have-you-done-for-me-lately/

We're Gonna Have a Tea Party Tonight! (Alright!)
Reason Online - 12/16/2007
http://reason.com/blog/show/123967.html

Late Nighters and Early Birds Start the Tea Party
Lew Rockwell - 12/16/2007
http://www.lewrockwell.com/blog/lewrw/archives/017772.html

Ron Paul's High-Tech, Low-Experience Political Machine
TechNewsWorld - 12/16/2007
http://www.technewsworld.com/story/Ron-Pauls-High-Tech-Low-Experience-Political-Machine-60715.html

Paul Campaign Balloons
Free Market News Network - 12/16/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52659

Ron Paul's High-Tech, Low-Experience Political Machine
LinuxInsider.com - 12/16/2007
http://www.linuxinsider.com/story/Ron-Pauls-High-Tech-Low-Experience-Political-Machine-60715.html

When The Media Grew Ears: PBS
Nolan Chart LLC - 12/15/2007
http://www.nolanchart.com/article538.html

Ron Paul Surge – Real Shock & Awe
Nolan Chart LLC - 12/15/2007
http://www.nolanchart.com/article531.html

Ron Paul Dollar Days And Our Starry Starry Nights...
Nolan Chart LLC - 12/15/2007
http://www.nolanchart.com/article537.html

Ron Paul Has A Blimp, But Will It Fly?
Blogcritics.org - 12/15/2007
http://blogcritics.org/archives/2007/12/15/091224.php

Ron Paul's Blimp With It's 'Google Ron Paul' Message
Lawfuel (press release) - 12/15/2007
http://lawfuel.com/show-release.asp?ID=16458

Ron Paul's Suppoters Launch A Blimp; Will Travel To New Hampshire
AHN - 12/15/2007
http://www.allheadlinenews.com/articles/7009460093

Ron Paul Blimp to Fly in Unison With Sunday Money Bomb
Gambling911.com - 12/15/2007
http://www.gambling911.com/Rom-Paul-121507.html

Ron Paul "Money Bomb" Watch
Gambling911.com - 12/15/2007
http://www.gambling911.com/Ron-Paul-121507A.html

Al Gore: Ron Paul blimp an "abomination"
The Spoof (satire) - 12/15/2007
http://www.thespoof.com/news/spoof.cfm?headline=s3i27757

Ron Paul Supporters Plan Nationwide Campaign Surge for Saturday ...
Nolan Chart LLC - 12/15/2007
http://www.nolanchart.com/article530.html

Commenter General Farr Leads Blimp Day Raid!
Wonkette (satire) - 12/14/2007
http://wonkette.com/politics/the-war-on-paultards/commenter-general-farr-leads-blimp-day-raid-334123.php

Ron Pauls Support: Its not the Polls or the Internet that tell you...
Nolan Chart LLC - 12/14/2007
http://www.nolanchart.com/article516.html

Ron Paul Donors Waiting to Exhale
Nolan Chart LLC - 12/14/2007
http://www.nolanchart.com/article518.html

Ron Paul on Amnesty, Immigration
Monsters and Critics.com - 12/14/2007
http://news.monstersandcritics.com/usa/news/article_1381151.php/Ron_Paul_on_Amnesty_Immigration

'The Evening Belonged to Ron Paul'
Lew Rockwell - 12/14/2007
http://www.lewrockwell.com/blog/lewrw/archives/017720.html

Ron Paul Blimp Flies
Free Market News Network - 12/14/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52595

It's Up and Crashing In 3... 2... 1...
Wonkette (satire) - 12/14/2007
http://wonkette.com/politics/paultard-blimp/its-up-and-crashing-in-3-2-1-334031.php

Ron Paul is now the GOP frontrunner
Nolan Chart LLC - 12/14/2007
http://www.nolanchart.com/article517.html

Poll Numbers and News Coverage in the 2008 Presidential Race
Nolan Chart LLC - 12/13/2007
http://www.nolanchart.com/article497.html

NRO's David Freddoso
voting for Ron Paul - 12/13/2007
http://www.lewrockwell.com/blog/lewrw/archives/017683.html

Who Is the Real Top Tier Candidate?
Nolan Chart LLC - 12/13/2007
http://www.nolanchart.com/article486.html

Ron Paul Blimp Blog Boasts Banner
Nolan Chart LLC - 12/13/2007
http://www.nolanchart.com/article495.html

Flying High
Harvard Independent (subscription) - 12/13/2007
http://www.harvardindependent.com/node/125

Ron Paul Rocks Miami!
OpEdNews - 12/13/2007
http://www.opednews.com/articles/genera_amydemic_071212_ron_paul_rocks_miami.htm

HUCKABEE BROKE, ROMNEY BORROWS, GIULIANI DUCKS TERRORIST TIES
NewsWithViews.com - 12/13/2007
http://www.newswithviews.com/Devvy/kidd328.htm

For Whom Ron Paul Tolls
New Republic (subscription) - 12/12/2007
http://blogs.tnr.com/tnr/blogs/the_plank/archive/2007/12/12/for-whom-ron-paul-tolls.aspx

Go Home Already: Seasonal Affective Disorder
DCist.com - 12/12/2007
http://dcist.com/2007/12/12/go_home_already_145.php

Ron Paul Supporters' "Campaign Terrorism" Set to EXPLODE On ...
Nolan Chart LLC - 12/12/2007
http://www.nolanchart.com/article444.html

Paultard Blimp Delayed, Delayed, Somehow Delayed More
Wonkette (satire) - 12/12/2007
http://wonkette.com/politics/paultard-blimp/paultard-blimp-delayed-delayed-somehow-delayed-more-332936.php

Announcing the Ben Bernanke blimp
News Groper (satire) - 12/12/2007
http://www.newsgroper.com/ben-bernanke/2007/12/12/announcing-ben-bernanke-blimp/

The Revolution Goes Global: The Strasbourg Tea Party
Lew Rockwell - 12/12/2007
http://www.lewrockwell.com/blog/lewrw/archives/017665.html

Presidential Watch – Daily – Wednesday, December 12
Family Security Matters - 12/12/2007
http://www.familysecuritymatters.org/terrorism.php?id=1385858

An Open Letter to Individual Freedom Advocates About Ron Paul
Lew Rockwell - 12/12/2007
http://www.lewrockwell.com/orig8/abbate1.html

'The Year That Wasn't'
Lew Rockwell - 12/12/2007
http://www.lewrockwell.com/blog/lewrw/archives/017649.html

3 Reasons Why Ron Paul Should Go 3rd Party
Donklephant - 12/11/2007
http://donklephant.com/2007/12/11/3-reasons-why-ron-paul-should-go-3rd-party/

Cheese pizza powers the Ron Paul revolution
The Swamp - 12/11/2007
http://weblogs.chicagotribune.com/news/politics/blog/2007/12/cheese_pizza_powers_the_ron_pa.html

The Year That Wasn't
Reason Online - 12/11/2007
http://reason.com/news/show/123856.html

MSM accepting Ron Paul?
Nolan Chart LLC - 12/11/2007
http://www.nolanchart.com/article443.html

The Ron Paul (Advertising) Revolution
Nolan Chart LLC - 12/11/2007
http://www.nolanchart.com/article459.html

Ron Paul Supporters Hack Campaign Finance Law
Free Market News Network - 12/11/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52450

Could mccain-Feingold Ground the Paul Blimp?
RealClearPolitics Blog - 12/11/2007
http://time-blog.com/real_clear_politics/2007/12/could_mccainfeingold_ground_th.html

Blimp Flies Over BiCRA
Nolan Chart LLC - 12/11/2007
http://www.nolanchart.com/article448.html

Romney Counters Ron Paul Blimp with Nuclear Submarine, and Takes ...
Unconfirmed Sources (satire) - 12/11/2007
http://www.unconfirmedsources.com/?itemid=2877

Argus: Women may soon be running the New York Knicks
Baraboo News Republic - 12/11/2007
http://www.wiscnews.com/bnr/opinion/261433

Dr. No Says No: Ron Paul Turns Down Libertarian Ticket
Nolan Chart LLC - 12/10/2007
http://www.nolanchart.com/article435.html

Ron Paul healthcare TV ad takes on big business and big government
USA Daily - 12/10/2007
http://www.usadaily.com/article.cfm?articleID=193866

Ron Paul Supporters “Scaring” People… and Darn Proud of it.
Dec 10 - 12/10/2007
http://www.beyondchron.org/articles/Ron_Paul_Supporters_Scaring_People_and_Darn_Proud_ of_it__5184.html

Will Ron Paul Blimp Gain Even More Altitude?
Free Market News Network - 12/10/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52396

The Daily 2008
RealClearPolitics Blog - 12/10/2007
http://time-blog.com/real_clear_politics/2007/12/the_daily_2008_179.html

Monday’s political round-up
The Carpetbagger Report - 12/10/2007
http://www.thecarpetbaggerreport.com/archives/13871.html

Ron Paul supporters hope blimp will lift his campaign
AZ Central.com - 12/08/2007
http://www.azcentral.com/news/articles/1207ron-paul1207-ON.html

Ron Paul Blimp Meets First Funding Goal
Nolan Chart LLC - 12/07/2007
http://www.nolanchart.com/article392.html

Ron Paul Blimp to launch Monday
USA Daily - 12/07/2007
http://www.usadaily.com/article.cfm?articleID=190830

Ron Paul Blimp Headed to DC Monday
DCist.com - 12/07/2007
http://dcist.com/2007/12/07/ron_paul_blimp.php

MSM Pulling for the Ron Paul Blimp?
Nolan Chart LLC - 12/07/2007
http://www.nolanchart.com/article390.html

Ron Paul Launches Blimp
NewsMax.com - 12/07/2007
http://www.newsmax.com/insidecover/Ron_Paul_Launches_Blimp/2007/12/07/55495.html

Home > The News > Ron Paul Blimp Takes Camp...
Huffington Post - 12/07/2007
http://www.huffingtonpost.com/2007/12/07/ron-paul-blimp-takes-camp_n_75792.html

Ron Paul, Tolkien, & the Mighty Led Zeppelin
Lew Rockwell - 12/07/2007


Christmas Miracle? Ron Paul Blimp Close to Take Off UPDATE 1
Free Market News Network - 12/07/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52319&fb=1

Look, up in the sky! It's... Ron Paul?
Western Standard- Shotgun Blog - 12/07/2007
http://westernstandard.blogs.com/shotgun/2007/12/look-up-in-the.html

Paultard Blimp To Fly, Teabag Boston
Wonkette (satire) - 12/07/2007
http://wonkette.com/politics/paultard-blimp/paultard-blimp-to-fly-teabag-boston-331351.php

Ron Paul blimp ready to rock America back to the gold standard
Hot Air - 12/07/2007
http://hotair.com/archives/2007/12/07/ron-paul-blimp-ready-to-rock-america-back-to-the-gold-standard/

Can Someone Channel Ron Paul Supporter Energy For Good Instead Of ...
Techdirt - 12/07/2007
http://www.techdirt.com/articles/20071207/112527.shtml

"Ron Paul Blimp" scheduled to take off on Dec. 10th
Online Gambling Paper - 12/07/2007
http://www.ogpaper.com/news/news-01415.html

Is The Ron Paul Blimp Actually Going To Fly?
Donklephant - 12/07/2007
http://donklephant.com/2007/12/07/is-the-ron-paul-blimp-actually-going-to-fly/

Women Against, Mistresses For Hillary Clinton
New Republic (subscription) - 12/07/2007
http://blogs.tnr.com/tnr/blogs/the_stump/archive/2007/12/07/women-against-mistresses-for-hillary-clinton.aspx

Ron Paul supporters to launch blimp
Akron Farm Report - 12/07/2007
http://www.onelocalnews.com/akronfarmreport/stories1/index.php?action=fullnews&id=100502

'Ron Paul Blimp' more than an ad campaign; a test of finance laws
Monsters and Critics.com - 12/07/2007
http://news.monstersandcritics.com/usa/news/article_1379398.php/Ron_Paul_Blimp_more_than_an_ad_campaign_a_test_of_ finance_laws

Ron Paul Blimp Project Pleads for Funds
Free Market News Network - 12/06/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52281&fb=1

Ron Paul blimp charts unprecedented course
Politico - 12/06/2007
http://www.politico.com/news/stories/1207/7245.html

Grim Lyman Fights on to Save Ron Paul Blimp
Free Market News Network - 12/06/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52289&fb=1

Paultards Force Cancellation of San Fran Straw Poll!
Wonkette (satire) - 12/05/2007
http://wonkette.com/politics/the-war-on-paultards/paultards-force-cancellation-of-san-fran-straw-poll-330358.php

RON PAUL MONEYBOMB GOES NUCLEAR
Nolan Chart LLC - 12/05/2007
http://www.nolanchart.com/article371.html

'Twas the Night Before Ron Paul
Nolan Chart LLC - 12/04/2007
http://www.nolanchart.com/article367.html

Sky Is Limit for Lyman’s New Ron Paul Marketing Venture?
Free Market News Network - 12/03/2007
http://www.freemarketnews.com/WorldNews.asp?nid=52107

Ron Paul Blimp Flight Plan Released
Nolan Chart LLC - 12/03/2007
http://www.nolanchart.com/article361.html

Will Ron Paul Raise Most Money In Q4?
Donklephant - 12/02/2007
http://donklephant.com/2007/12/01/will-ron-paul-raise-most-money-in-q4/

What Happens After Ron Paul?
Nolan Chart LLC - 12/02/2007
http://www.nolanchart.com/article354.html

Media Getting Wind of Ron Paul Blimp
Nolan Chart LLC - 12/01/2007
http://www.nolanchart.com/article348.html

Ron Paul fund raiser considers Paul a Civil Rights Leader
USA Daily - 12/01/2007
http://www.usadaily.com/article.cfm?articleID=183100

Ron Paul now GOP frontrunner
USA Daily - 12/01/2007
http://www.usadaily.com/article.cfm?articleID=182537

[texasliberty]

---- Media Reports ----
288 total media reports
Of those,
8 were TV
165 were non-TV major media
115 were blogs or internet mentions

---- Sources ----
145 total separate media sources
Of those,
2 were TV
98 were non-TV major media
45 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 46520
Estimated non-TV major media value: 412500
Estimated blog media value: 11500
Estimated total media value: 470520

[gecko42]

Awesome! It's more than paying for itself in media coverage. :D

[bucfish]

Wait til the Blimp goes Bowling!!!

Donate now to Save The Blimp! & trust me you ain't seen nothing yet!!!

[torchbearer]

I love me some blimp.

[texasliberty]

---- Media Reports ----
308 total media reports
Of those,
9 were TV
173 were non-TV major media
126 were blogs or internet mentions

---- Sources ----
152 total separate media sources
Of those,
3 were TV
103 were non-TV major media
46 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 49340
Estimated non-TV major media value: 432500
Estimated blog media value: 12600
Estimated total media value: 494440

[Elijah]

Thank you so much for doing this TexasLiberty!!!! It is so inspiring!!

The blimp is going south to Florida now where it will be flying all the time now! So I do have a feeling we have not seen nothing yet!

The owner has given us 3 extra days for this first month as well due to the banner issue!

So starting tomorrow we will start getting much more attention. We will be hitting Florida very hard and trying to fly media in from around the country!

Also, we have a second blimp we are going to try and get funding for as well once we pay for this one! It doesn't seat passengers but is a hot air blimp and can travel quickly and easily.

So this blimp will still be the VIP skyship for the celebrities and media to ride in! It will be so nice to stick with a schedule that is unlikely to change!

Thanks again for these statistics!! They are priceless!

[texasliberty]

[found a couple more news reports that made it to YouTube]
---- Media Reports ----
317 total media reports
Of those,
12 were TV
176 were non-TV major media
129 were blogs or internet mentions

---- Sources ----
157 total separate media sources
Of those,
4 were TV
106 were non-TV major media
47 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of 2500
and an estimated blog mention value of 100,
and an estimated cost of 2400 for a 30 second prime-time ad
(600 for non-prime-time)
Estimated TV media value: 55740
Estimated non-TV major media value: 440000
Estimated blog media value: 12900
Estimated total media value: 508640

[texasliberty]

---- Media Reports ----
329 total media reports
Of those,
14 were TV
182 were non-TV major media
133 were blogs or internet mentions

---- Sources ----
164 total separate media sources
Of those,
6 were TV
110 were non-TV major media
48 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of $2400 for a 30 second prime-time ad
($600 for non-prime-time)
Estimated TV media value: $62340
Estimated non-TV major media value: $455000
Estimated blog media value: $13300
Estimated total media value: $530640

[Cyclone]

TL, great research. I plan on looking up all of the references. Thank you for posting them all.

I have a question about the numbers though. You write:

Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of $2400 for a 30 second prime-time ad
($600 for non-prime-time)

Just wondering where you came up with those figures and are you equating time spent creating, editing and shaping a TV ad, with a mention in a news cast? Or did you discount the figures somehow?

I am not sure I can agree with your accounting, but whatever the true number is, you have clearly shown that the blimp has brought us news coverage.

Whether your numbers are low or high or right on, this is fantastic research and must have taken you a ton of time to come up with.

Thank you.

[texasliberty]

TL, great research. I plan on looking up all of the references. Thank you for posting them all.

Thanks, Cyclone. The Blimp team has started posting new additions on the blimp blog (I send them a zip file periodically to use or not use as they see fit), so there are some other ones there.

The specific values for things are admittedly pretty rough guesses, but hopefully reasonable ones. My logic went like this:

- For print media, we know a full-page newspaper ad in USA Today in the front-but-not-really-front section cost $85k, from that gentleman who bought one. That's a national publication with a very broad reach, so most ad space should cost less. Some papers are local or regional, some give you big articles with lots of photos and some give you just a sentence or two in a minor part or a writeup in their online version. It's a lot of moderate or low-value stuff with occasional very high-value pieces that skew the whole thing. The Blimp is photogenic so people tend to put pictures in articles, and those take up page space and are worth something too, so sometimes even a couple sentences comes with a good photo. So I figured if you averaged them all together that the average mainstream print media mention has to be worth at least $2500. It's hard to buy a newspaper ad of any sort that costs too much less than that, so that seemed like a pretty safe number (it could be really low, but it's one I figured was pretty defendable).

- For TV, there's the cost to make an ad and the cost to air it. When you hear big numbers like "$200,000 ad buy", a big chunk (arguably most) of the ad cost is making it. I just discounted that and looked at the actual air time. I found some references on that through google searching, here's one:
http://query.nytimes.com/gst/fullpage.html?res=9B0DE7D8103AF933A05752C0A9649C8B 63&n=Top/News/Business/Small%20Business/Marketing%20and%20Advertising
They say:

Fox's 30-second commercial spots cost $3,000 to $4,000 during the day and up to $20,000 in prime time, and that CNN's cost $6,000 to $7,000 during the day and up to $30,000 in prime time.

Looking back at that, we may be way low on TV (we're using $2400/30secs for prime time and $600/30secs for non-prime time or local TV). I guess I thought we would get a lot more coverage on local TV or non-banner-channels. In reality almost all our coverage has been CNN, with some FOX and a little local [it's hard to find the local, unless someone TIVOs it and uploads it somewhere, there's a lot we probably miss there]. Note that you can buy spots as low as $30 or so, but those are on scrappy cable channels at weird hours.

- For internet media & blogs I just valued an article of any sort at $100. Again, that's probably low; sometimes it's just a sentence or two but we tend to get pretty decent actual articles in internet media and people do see it a lot. I figured, again, what does a blog ad cost? Very high profile internet media (AOL) I score as mainstream media (it's basically Time Warner now). Internet media owned by mainstream media (ex. Boston Globe blogs) gets folded in as mainstream media. So every time Wonkette writes a hit piece on us, we credit ourselves $100 'cause that's about all they're worth ;)

And obviously this is just the stuff we catch. Google is pretty good at print media and internet media but it doesn't get everything. TV and some other stuff I see posted here I add manually as I see it. I figure the real total value (not counting the ad impressions of people seeing the Blimp itself) is something between the total number posted here and twice that, since I aimed to hit a solid defendable floor number. But that part's getting into guesswork.

[gecko42]

blump

[shadow26]

Thanks, Cyclone. The Blimp team has started posting new additions on the blimp blog (I send them a zip file periodically to use or not use as they see fit), so there are some other ones there.

The specific values for things are admittedly pretty rough guesses, but hopefully reasonable ones. My logic went like this:

- For print media, we know a full-page newspaper ad in USA Today in the front-but-not-really-front section cost $85k, from that gentleman who bought one. That's a national publication with a very broad reach, so most ad space should cost less. Some papers are local or regional, some give you big articles with lots of photos and some give you just a sentence or two in a minor part or a writeup in their online version. It's a lot of moderate or low-value stuff with occasional very high-value pieces that skew the whole thing. The Blimp is photogenic so people tend to put pictures in articles, and those take up page space and are worth something too, so sometimes even a couple sentences comes with a good photo. So I figured if you averaged them all together that the average mainstream print media mention has to be worth at least $2500. It's hard to buy a newspaper ad of any sort that costs too much less than that, so that seemed like a pretty safe number (it could be really low, but it's one I figured was pretty defendable).

- For TV, there's the cost to make an ad and the cost to air it. When you hear big numbers like "$200,000 ad buy", a big chunk (arguably most) of the ad cost is making it. I just discounted that and looked at the actual air time. I found some references on that through google searching, here's one:
http://query.nytimes.com/gst/fullpage.html?res=9B0DE7D8103AF933A05752C0A9649C8B 63&n=Top/News/Business/Small%20Business/Marketing%20and%20Advertising
They say:


Looking back at that, we may be way low on TV (we're using $2400/30secs for prime time and $600/30secs for non-prime time or local TV). I guess I thought we would get a lot more coverage on local TV or non-banner-channels. In reality almost all our coverage has been CNN, with some FOX and a little local [it's hard to find the local, unless someone TIVOs it and uploads it somewhere, there's a lot we probably miss there]. Note that you can buy spots as low as $30 or so, but those are on scrappy cable channels at weird hours.

- For internet media & blogs I just valued an article of any sort at $100. Again, that's probably low; sometimes it's just a sentence or two but we tend to get pretty decent actual articles in internet media and people do see it a lot. I figured, again, what does a blog ad cost? Very high profile internet media (AOL) I score as mainstream media (it's basically Time Warner now). Internet media owned by mainstream media (ex. Boston Globe blogs) gets folded in as mainstream media. So every time Wonkette writes a hit piece on us, we credit ourselves $100 'cause that's about all they're worth ;)

And obviously this is just the stuff we catch. Google is pretty good at print media and internet media but it doesn't get everything. TV and some other stuff I see posted here I add manually as I see it. I figure the real total value (not counting the ad impressions of people seeing the Blimp itself) is something between the total number posted here and twice that, since I aimed to hit a solid defendable floor number. But that part's getting into guesswork.


Can you IMAGINE the publicity if a media outlet were to interview the candidate from the blimp while AIRBORNE? That could happen if Dr. Paul and the blimp can meet up in South Carolina after the NH primary...of course; the blimp needs to be flying at that point. $40,000 would make it so.

[Bakkhus]

The specific values for things are admittedly pretty rough guesses, but hopefully reasonable ones. My logic went like this:

While the values you assign look reasonable, the final numbers for the total media value of the blimp are quite exaggerated. Reason being is that you are taking into account all tiny mentions of the blimp in articles and spots about Ron Paul that would have been published anyway. When coming up with total media value numbers marketing and PR firms take only into consideration those articles and TV spots which are a direct result of the PR/Marketing activity undertaken or where "significant" coverage is added to slated articles. A quick review of the MSM links that have been provided in this thread shows that only a small portion of the articles and spots qualify as direct-result coverage or significant.

To just cite one of the many examples, using your schematic this tiny (one word) mention in an International Herald Tribune article is worth $2,500: "He [Paul] said he encouraged supporters to dream up other creative ideas such as blimps and tea parties to get his message across." Because these minor, inconsequential mentions so far outway the significant, direct-coverage articles and spots, the averaging technique used to come up with your figures is invalid--this is why professional marketing firms never rely simply on using a Google search to come up with media value, as it looks to their clients like they are cooking the books. It would only take a few hours to survey those links to separate the wheat from the chaffe, and come up with a more accurate figure.

[texasliberty]

Nah, I don't think that washes for a number of reasons, all addressed before.

First, there's no such thing as "would have been published anyway". Ron Paul has to fight for every line of coverage and every mention in any sort of mainstream media. You could say the same thing about the money bomb - most articles mention just a few words about "raised a record 6 million dollars in a day". But there's no way that article would have gotten written at all without a reason to write about him, and that's what the money bomb provided. Having the money bomb and the Blimp together provided two reasons at once, and having two reasons at once overcame a lot of reluctance on the part of editors, and as a result you could clearly see a huge uptick in media mentions of Ron Paul. The point to this exercise is to get media for Ron Paul. If the blimp gets a reporter to write an article about Ron Paul's foreign policy and he spends 600 words on policy and 2 words on the blimp, that's fine. In fact, that's arguably better.

Second, we're doing massive averaging here between articles that are extensive discussions of the blimp and those that are brief mentions on it, which is why we only value a major newspaper mention as $2500 (which, if you look at real newspaper ad rates, is a joke). We could, for example, only count articles that discuss the blimp extensively, but then I'd want to count the full $85,000/page ad rate for a national article, divided by actual column space, for that. Since there's no good way to count printed column inches, that strategy is impractical, and for the reason above I don't really think it's valid anyway.

And third, the Blimp is photogenic and tends to end up as the newspaper photo they attach to the article. If we really wanted to count column inches, we'd need to count the photo space too, which there's no good way to get from internet newsfeeds, so it's not worth it.

As of today, the Blimp has been featured in 14 TV segments, most of which were national headline prime-time news (and with TV we actually count the number of seconds they talk about the Blimp) and cited in 186 mainstream media publications. That's a lot of media, and valuing at a half million dollars is arguably way too low. The TV ad rates, for example, turned out to be much higher when we got good numbers on them and we'll probably have to raise the estimation on that. Furthermore, it generated 139 internet media mentions, some of which are quick quotes, but most of which are full articles about the Blimp or topics spun off it (like several ongoing humor threads), that get valued a whopping $100 each. And those actually get seen by a lot of people. There's no way you could buy blog ads to get that same amount of internet media real estate for the sub-$14,000 we valued it as. Any way you look at it, the Blimp is a media home run, it's generating a ton of real media, and there is no way whatsoever that if you walked into a PR agency and said "I have $400,000 to spend" you'd end up with anything like that kind of coverage on an straight ad buy.

[texasliberty]

---- Media Reports ----
339 total media reports
Of those,
14 were TV
186 were non-TV major media
139 were blogs or internet mentions

---- Sources ----
166 total separate media sources
Of those,
6 were TV
112 were non-TV major media
48 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of $2400 for a 30 second prime-time ad
($600 for non-prime-time)
Estimated TV media value: $62340
Estimated non-TV major media value: $465000
Estimated blog media value: $13900
Estimated total media value: $541240

[texasliberty]

This was one delayed because I changed the calculation to update the TV ad revenue numbers. According to a New York Times article I located, we were too low in our rates; since it gave the actual rates for CNN and FOX, which up until recently have been most of our coverage, we use those specific rates for those two; the rest all use the old rate. The new number jumps up a bit to $633086.

---- Media Reports ----
345 total media reports
Of those,
15 were TV
187 were non-TV major media
142 were blogs or internet mentions

---- Sources ----
170 total separate media sources
Of those,
7 were TV
113 were non-TV major media
50 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $151386
(CNN: $122633, Fox: $13333, other: $15420)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 0 primetime, 771 non-prime-time]
Estimated non-TV major media value: $467500
Estimated blog media value: $14200
Estimated total media value: $633086

[texasliberty]

[Note that adding the $350k direct advertising value of the Blimp itself, the Blimp is now certain to pass more than $1M media value earned on $400k spent this month :)]
---- Media Reports ----
361 total media reports
Of those,
16 were TV
195 were non-TV major media
150 were blogs or internet mentions

---- Sources ----
176 total separate media sources
Of those,
8 were TV
115 were non-TV major media
53 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $153266
(CNN: $122633, Fox: $13333, other: $17300)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 0 primetime, 865 non-prime-time]
Estimated non-TV major media value: $487500
Estimated blog media value: $15000
Estimated total media value: $655766

[texasliberty]

[doesn't include the Daily Buzz TV; I still need to know how long the segment was]

---- Media Reports ----
370 total media reports
Of those,
16 were TV
201 were non-TV major media
153 were blogs or internet mentions

---- Sources ----
180 total separate media sources
Of those,
8 were TV
119 were non-TV major media
53 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $153266
(CNN: $122633, Fox: $13333, other: $17300)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 0 primetime, 865 non-prime-time]
Estimated non-TV major media value: $502500
Estimated blog media value: $15300
Estimated total media value: $671066

[texasliberty]

[Still does not include Daily Buzz numbers. We're getting a big bump in local media (print & TV) lately and flying over the debates is definitely gonna help! :) ]
---- Media Reports ----
386 total media reports
Of those,
18 were TV
209 were non-TV major media
159 were blogs or internet mentions

---- Sources ----
187 total separate media sources
Of those,
10 were TV
123 were non-TV major media
54 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $158966
(CNN: $122633, Fox: $13333, other: $23000)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 0 primetime, 1150 non-prime-time]
Estimated non-TV major media value: $522500
Estimated blog media value: $15900
Estimated total media value: $697366

[Mckarnin]

Thanks for keeping track of this.

K

[gecko42]

Wow, almost $700K and that doesn't include yesterday or today!

[texasliberty]

Wow, almost $700K and that doesn't include yesterday or today!

Make that $720k+ with more still rolling in because of the Blimp's South Carolina debate appearance. And that still doesn't include the Daily Buzz segment, which will add a bunch because it's across lots of markets; apparently no one YouTubed it so I had to contact them to hopefully order a copy. That makes at least 20 TV segments!
---- Media Reports ----
401 total media reports
Of those,
19 were TV
217 were non-TV major media
165 were blogs or internet mentions

---- Sources ----
194 total separate media sources
Of those,
11 were TV
129 were non-TV major media
54 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $161266
(CNN: $122633, Fox: $13333, other: $25300)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 0 primetime, 1265 non-prime-time]
Estimated non-TV major media value: $542500
Estimated blog media value: $16500
Estimated total media value: $720266

[texasliberty]

Includes the Daily Buzz, finally! :)
---- Media Reports ----
404 total media reports
Of those,
20 were TV
218 were non-TV major media
166 were blogs or internet mentions

---- Sources ----
195 total separate media sources
Of those,
12 were TV
129 were non-TV major media
54 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $190066
(CNN: $122633, Fox: $13333, other: $54100)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 360 primetime, 1265 non-prime-time]
Estimated non-TV major media value: $545000
Estimated blog media value: $16600
Estimated total media value: $751666

[gecko42]

blump!

[texasliberty]

Tons of new media! Does not include most recent CNN clip yet.

---- Media Reports ----
428 total media reports
Of those,
22 were TV
232 were non-TV major media
174 were blogs or internet mentions

---- Sources ----
200 total separate media sources
Of those,
13 were TV
133 were non-TV major media
54 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $216446
(CNN: $122633, Fox: $13333, other: $80480)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 656 primetime, 1400 non-prime-time]
Estimated non-TV major media value: $580000
Estimated blog media value: $17400
Estimated total media value: $813846

[Mckarnin]

Tons of new media! Does not include most recent CNN clip yet.

---- Media Reports ----
428 total media reports
Of those,
22 were TV
232 were non-TV major media
174 were blogs or internet mentions

---- Sources ----
200 total separate media sources
Of those,
13 were TV
133 were non-TV major media
54 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $216446
(CNN: $122633, Fox: $13333, other: $80480)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 656 primetime, 1400 non-prime-time]
Estimated non-TV major media value: $580000
Estimated blog media value: $17400
Estimated total media value: $813846


I knew we were doing well with SC media but it ias fun to see it laid out this way!!

[gecko42]

blump

[gecko42]

I am bumping this again for all the people who don't understand how much media the blimp gets.

[Mckarnin]

I am bumping this again for all the people who don't understand how much media the blimp gets.

Thanks gecko! Did you see my blimpette @ justin.tv? I'll be on at 9:30pm pretty much every night. www.justin.tv/blimpette

[gecko42]

No, I missed it tonight. :)

[Thomas Paine]

The majority, if not all, of the media coverage of the blimp took place in late 2007. This is 2008 and the blimp has far outlasted its newsworthiness. It's time to quit funding the blimp and devote resources to the GOTV effort on the ground.

[gecko42]

You didn't even read the thread or else you would know that's not true at all. Are you going to put this misinformation in every thread?

[Thomas Paine]

You didn't even read the thread or else you would know that's not true at all. Are you going to put this misinformation in every thread?

I did read the entire thread and it only confirmed my prior statement. Furthermore, whether the blimp is worth millions of dollars of free media or not is irrelevant. The question is whether the blimp is getting people to vote for Ron Paul. I submit that the blimp is not convincing a sufficient number of people to vote for Ron Paul to justify the expense of keeping the blimp airborne. Case in point, Ghouliani has spent tens of millions of dollars and has finished behind Ron Paul in four out of five states. Thus, even though Ghouliani has spent more money than Ron Paul, Ghouliani is getting less bang for his buck. Similarly, we are getting less bang for our bucks spent on keeping the blimp airborne than we would if the same donations were utilized for GOTV efforts on the ground. In short, the blimp has passed the point of diminishing returns and is draining money away from the national campaign. It's time to ground the blimp.

[texasliberty]

This Thomas Paine guy literally just goes around posting the same exact block of foolish argument about why we should kill the Blimp to every Blimp thread. Hmm, how curious. Let's review: Dr Paul (our, er, candidate) himself says, in a video on ronpaulblimp.com, that the Blimp is "utterly amazing" and "one of the biggest eye catching events probably in the history of this country in campaigning for a Presidential candidate". *He* seems to think funding it is a good idea. And yet for some reason this project actually has an entourage of people who specifically go into the forums daily and tell people not to send money to it, and pay no attention to that candidate (who, by the way, has won 10 elections and probably knows a thing or two about them). It's almost like they were motivated to work *against* the campaign... almost... but no, how could that be? I'm sure they're all just enthusiastic Ron Paul supporters who spend hours a day trying to interfere with their candidate's campaign out of, um, enthusiasm! Yeah, that's it. In fact, I bet Hillary has some Hillary supporters on her phone banks who try to talk Hillary donors our of giving money to support her too! :rolleyes:

Be-yond trans-pa-rent.

www.ronpaulblimp.com. Purchase advertising, it makes you feel good - and the "Thomas Paines" of the world hate it :)

[Thomas Paine]

This Thomas Paine guy literally just goes around posting the same exact block of foolish argument about why we should kill the Blimp to every Blimp thread. Hmm, how curious. Let's review: Dr Paul (our, er, candidate) himself says, in a video on ronpaulblimp.com, that the Blimp is "utterly amazing" and "one of the biggest eye catching events probably in the history of this country in campaigning for a Presidential candidate". *He* seems to think funding it is a good idea. And yet for some reason this project actually has an entourage of people who specifically go into the forums daily and tell people not to send money to it, and pay no attention to that candidate (who, by the way, has won 10 elections and probably knows a thing or two about them). It's almost like they were motivated to work *against* the campaign... almost... but no, how could that be? I'm sure they're all just enthusiastic Ron Paul supporters who spend hours a day trying to interfere with their candidate's campaign out of, um, enthusiasm! Yeah, that's it. In fact, I bet Hillary has some Hillary supporters on her phone banks who try to talk Hillary donors our of giving money to support her too! :rolleyes:

Be-yond trans-pa-rent.

www.ronpaulblimp.com. Purchase advertising, it makes you feel good - and the "Thomas Paines" of the world hate it :)

..

[gecko42]

I have a new person on my ignore list :rolleyes:

[Thomas Paine]

I have a new person on my ignore list :rolleyes:

Likewise.

[BreakYourChains]

blimp

[gecko42]

I saw the blimp got more media so hopefully we'll get an "official" update soon. :)

[texasliberty]

---- Media Reports ----
443 total media reports
Of those,
23 were TV
237 were non-TV major media
183 were blogs or internet mentions

---- Sources ----
206 total separate media sources
Of those,
14 were TV
135 were non-TV major media
57 were blogs or internet sources

---- Estimated Value ----
Using an estimated average major media value of $2500
and an estimated blog mention value of $100,
and an estimated cost of:
$20000 for a 30 second prime-time FOX TV ad ($3500 non-prime-time)
$30000 for a 30 second prime-time CNN TV ad ($6500 non-prime-time)
$2400 for a 30 second general prime-time TV ad ($600 non-prime-time)
(reference: NY Times, see http://tinyurl.com/2zb9lx)
Estimated TV media value: $219526
(CNN: $122633, Fox: $13333, other: $83560)
[CNN airtime secs: 0 primetime, 566 non-prime-time]
[FOX airtime secs: 20 primetime, 0 non-prime-time]
[Other airtime secs: 656 primetime, 1554 non-prime-time]
Estimated non-TV major media value: $592500
Estimated blog media value: $18300
Estimated total media value: $830326