better ads for the television campaign?

[Cigaboo]

Some of the radio ads they've produced seem decent. But it seems like the television ads thus far come across as amateurish (cheesy edits, music, and dialogue) and even inferior to a lot of the youtube efforts. They have millions of dollars to invest now. Is there any word on contracting with more professional production studios?

[AisA1787]

I haven't heard anything about what the official campaign is doing, but there are some great grassroots TV ads:

http://www.operationnh.com/