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View Full Version : The Most Effective Way For Ron Paul To Spend A Large Amount Of Money Version 2.0




opensource_party
12-13-2007, 09:24 AM
Ron Paul is raising obscene amounts of money right now. He is going to easily raise, in 3 days, at least $6,000,000. This man is going to top about $18,000,000 at minimum, for the 4th quarter, which is still an insanely conservative estimate. I think most people were surprised by how much was raised on November 5th.

Honestly, ad time, not cost, is really the only limiting factor, in terms of marketing. Something needs to be done quick...

There are companies out there that conduct focus groups. You basically pay them to form an accurate as possible cross section of their target audience's opinion of something. Typically, manufacturers looking to push new products to the market pay these marketing companies to hire enormous samples of people, to essentially... perfect their products. This obviously has huge returns...Create the perfect ad that has the greatest possible impact on an accurately sized up target audience.

I recently attended one of these focus groups. I was paid $185 to give my opinion about a trial. We participated as if we were a mock jury, set up similar to a court room. The stated payment was about $185 and it was supposed to be 8 hours long. By the fourth hour, my attention was waning, but up till that point, I was more than happy to give my utmost, unbiased opinion, and I think a ton of people fall into the same category. It ended up being about 5 1/2 hours. Needless to say, by the end I was glad to get my paycheck. I used a vacation day at work, and did that focus group at the same time. I pull in $120 a day, after taxes, so $185 was very attractive to me.

So...lets set a focus group up, and cater to the participants, more than any other survey in the history of surveys. Pamper these participants, really well. This way, you will be able to extract so much knowledge. You are essentially coaxing it out of them willingly. The more coaxing that is done, the better the information. And frankly, coaxing, at a very attractive level could be done by paying the participants no more than $400 per participant, maybe even less. I really haven't thought about the figures at all. Start late. Let them sleep in. Start at 10 am. Have an amazing breakfast, catered, the works. Actually, let the market research company hash out all the details on how to structure the day. After all, that is what they get paid to do. Target every city across the country, every major metropolitan area. Start with the early primary states, and gradually work your way to the rest. I would estimate that this could be achieved, with the cost being no more than $800 per person. Again, this is an extremely rough estimate. In reality, it could easily be much less.
We could turn this into the next money bomb. Maybe even Ron Paul himself could contribute if this idea gained enough popularity.

Now, what if this idea, was funded, ran, everything by grassroots supporters, the campaign, or both. The fund raising aspect that is…However…

What if we paid a company to do the rest for us. I am currently a computer programmer for a company based in Columbus called Variable Data Marketing. We are currently a marketing entity, primarily providing services to a company called the Suppliesguys. It can be found at Suppliesguys.com. They deal in high end printer cartridges, ink supplies, etc. One of my primary responsibilities is data mining. I extract samplings of customers from huge databases of customer records. These mailers are tailored to the individual needs of the customer, based on what the customer ordered, order frequency, quantity, etc. and, in the future, much more complicated associations. I basically built the system from the ground up and run the whole backend. We are a small office, of 5 people. We have 2 programmers, an amazing artist/graphics designer ( http://www.hallcreativegroup.com), and essentially 2 marketing experts, a boss who passed on all his knowledge of Adwords and Search Engine Optimization to a fellow coworker, and the fellow coworker. The boss does a lot of managing aspects of the office. My coworker has all the best practices of coding down, and even more importantly, security. He can lock any system down and keep it down. Nothing unauthorized is going in or out.

My point is I would like to just dive into this project. I think we could get it done, big, fast, and right. The only way I can ensure this, is if it was essentially my job. I am good at what I do, but it is definitely not my passion. Politics, Economics, and now Ron Paul are. Variable Data Marketing, and the Supplieguys are owned by a parent company named American Internet Holdings. This Corporate like structure has sprung up extremely recently. We are set to expand essentially. The owner is very laid back and basically open to whatever makes money. Period...I love the people I work with and they are really good at what they do to. I really want to give this team I have assembled. Plus I would like to be able to train someone to replace all my duties so that I could divert all my focus. If a profit margin was built in, for the company I worked for, I would maintain my same salary and give them an incentive to hire someone else to replace my duties. Essentially it would become my job to manage this. And frankly, my job is the main thing in my life that I am focused on. If my focus and passions converged, well ladies and gentlemen, I think we could get Ron Paul Elected. I just feel like I have so much energy right now.

This data could be kept so tight lipped. So secret, the establishment would never even know what hit them. It would be devastating, and imagine the more money it will bring in. I say let’s make this big...

Knowledge is power...
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...

Ridiculous
12-13-2007, 09:33 AM
It could be beneficial to the actual campaign, especially with commercials.
So I would pitch it to them and if you want to be involved yourself send them your resume. The grassroots can't really help you with that.

But if they were going to do it, it should have been done earlier.

There is a time factor here. There really isn't time to put a focus group together show them multiple adds and commercials and then tweak those commericals before the primaries and caucuses.

Also, you are making a business pitch for profit as your second post. It really doesn't give you a lot of credibility.

maeqFREEDOMfree
12-13-2007, 09:35 AM
agree with ridiculous

opensource_party
12-13-2007, 09:45 AM
You have to understand though, this focus group isn't designed to make people watch commercials, or develop the best possible commercial. This is designed to get a 100% accurate representation of the issues the American people care about, what percentage they care about those issues, and how they affect their decision making. The most accurate sampling ever assembled essentially. With this knowledge in hand, time and resources, which obviously are a limited commodity at the moment, can be used with scientific precision, to perfect Ron Paul's presentation to be attractive to the most possible people. Money is increasingly becoming a non limiting factor. This could be put together so quickly it’s ridiculous. These focus group companies can have a sampling put together in days. They operate quickly, and efficiently. I am not trying to sell my company, but with a slight profit presented to some entity, that entity will produce results much more quickly than a non-profit entity. This could be completed before any caucuses or primaries started, and the perfect commercial could be put together in every market.

We have more money right now than there are commercial spots for sale.

Knowledge is power...
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...

micahnelson
12-13-2007, 09:47 AM
Why not just make the focus group a Ron Paul propaganda fest? Kind of like push polling, but we pay them to participate. Make it shorter length, and do it in a public place we could rent short term.

Advertise saying "Earn a 20 Dollar Gift Card to Chili's (or whatever) for participating in a 15 minute political focus group" Fill a room with ten people, hand out our literature.

Then we ask them questions.

"What is a stronger selling point for Ron Paul, the fact that he is a family man and has been with the same woman for 50 years, or the fact that he has never voted to raise taxes?"

Small groups of ten or so... something like that...

If half of them end up Ron Paul supporters, thats 40 bucks a vote- not counting the bonus of positive word of mouth. Sounds like a good investment to me.

opensource_party
12-13-2007, 09:54 AM
You don't understand. What we want is an unbiased, accurate, representation of the issues that American people care about. In so doing, Ron Paul can divert his resources to maybe, further develop policy issues, strategies. We safe guard this knowledge and use it to form a scientifically based strategy. If certain figures benefit us to release them publicly, maybe we will. I guarantee though this information will be better suited to be kept private.

Knowledge is power...
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...

micahnelson
12-13-2007, 09:57 AM
What youre describing is not 2.0, it is 1.0.

This is what people who had 45 million dollars 6 Months ago were doing.

RevolutionSD
12-13-2007, 10:00 AM
More Blimps! :)

alienpyro
12-13-2007, 10:45 AM
Interesting idea...

Blimps are like using a sledge hammer. Lets work smarter not harder. The political landscape has changed from 6 months ago. It is rapidly changing. Huckabee is now a front runner. The thing is now, candidates can't afford to do those big studies. We are going to have so much cash on hand we could afford to do a huge study of this nature. Even if we started small in the early primary states, it would still be very effective. We would ask questions like:

Whats your view on the world.

What do you think is best for the economy.

What do you think a solution is to <insert topic here>

We can basically get a cross section of how many people are misinformed. What is the most confusing issue. We can provide clarity where it is needed. Provide more depth where more depth is needed. We can, with scientific precision, develop our ideas in the most efficient manner possible, and then use them like weapons to absolutely destroy our opponents.

opensource_party
12-13-2007, 11:37 AM
Anyone else have an opinion on this post? I know its a little long. But the value gained from this information, in addition to how easy this could be obtained, if we had a well funded push. What is run paul going to do with 20 million dollars? In 3 months? He won't even be able to spend it all even if he wanted to.

Knowledge is power...
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...

improv241
12-13-2007, 12:40 PM
All I have to say... This is awesome, your friend is very talented.

http://w ww.hallcreativegroup.com/wall/

opensource_party
12-13-2007, 01:02 PM
He is a coworker. He doesn't support Ron Paul at all. Although he is in agreement on a lot of issues, he is very socialistic in nature which really is at the core of the disagreement. That is a whole other conversation and debate I wish not to delve into. Honestly, some people you just need to move on from convincing; they are just a waste of time. Limited resources could be better applied else ware.

Bottom line, I just feel our company has so much talent, and with me leading this project, we could get this done very quickly. The financial aspect could be totally transparent, something I feel that all businesses operating in conjunction with government should do.

The only way I could convince the owner to take it on, would be if there was some kinda of small profit margin built in. Some type of incentive. After he took it on of course, I could then easily springboard it into convincing him about Ron Paul, and then get another very nice financial backer behind the man at the helm of the revolution.

alienpyro
12-13-2007, 02:20 PM
Have you spoken with the official campaign at all? I am curious as to what their opinion on this subject is. This could potentially be something you would want to take up with them, especially since it could turn into some type of business relationship of some sort.

Danny Molina
12-13-2007, 02:22 PM
Beer and Hookers.


Actually, broadcasting infomercials in every state would help.

alienpyro
12-13-2007, 02:31 PM
I am going to be making a lot of phone calls and doing a lot of email right in the next couple days. I am doing a little more research with the company that I did the focus group with. I am going to be talking with them also to find out more about costs and set up time.

Check them out here:

http://www.aimresearchnetwork.com

Obviously we would have to use other companies that provide a similar service in different markets. But this is a great starting point.

Mark Rushmore
12-13-2007, 02:45 PM
Anyone else have an opinion on this post? I know its a little long. But the value gained from this information, in addition to how easy this could be obtained, if we had a well funded push.

My only thoughts are that it really wouldn't mean a damn what these people say, because I don't see Ron Paul changing his opinion on policy as a result of polling (to his credit). In terms of gaining information to use in fashioning ads that better transmit his message - that sort of thing is obviously money well spent.

Revolution9
12-13-2007, 03:00 PM
Anyone else have an opinion on this post? I know its a little long. But the value gained from this information, in addition to how easy this could be obtained, if we had a well funded push. What is run paul going to do with 20 million dollars? In 3 months? He won't even be able to spend it all even if he wanted to.

Knowledge is power...
...
...

This is akin to having a focus group decide the good professor in the advanced integral calculus department should continue to espouse that 2+2=4.

HTH
Randy

opensource_party
12-13-2007, 03:08 PM
Keep in mind. We here know the message. We know it thick and through, and its loud and clear. The problem is, the media establishment has a good grip on public opinion right now. What this focus group achieves, is a snapshot of the exact influence the establishment has over the masses, how many people are misinformed, what are the main pieces of misinformation out there, etc.

The message never changes, the delivery method may alter slightly. The purpose of this is to obtain the most scientifically sound, and effective delivery method for Ron Paul's message.

The professor is saying 2+2=4, but some people in the school administration are convincing the masses that 2 +2=5. We need to figure out the most efficient way to convince them that 2+2=4 and I think this achieves this.

This would give the most scientifically accurate snapshot of the country. The value of that data would be incalculable.

RobS
12-13-2007, 03:10 PM
Your gonna have to talk to the campaign about this, I frankly don't think this is something the grassroots will get behind. Look at all the crap that was given to the blimp LLC.... and that is something tangible that people can see.

Not saying this is a bad idea, but I don't think this is where you should spend your time promoting the idea, talk to HQ.

opensource_party
12-13-2007, 03:19 PM
I kind of wanted to first develop the idea on here, and then present a polished version to the campaign HQ. I really think this could provide a huge return on investment. I think this place is a great way to get feedback.

Knowledge is power...
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...

opensource_party
12-13-2007, 04:11 PM
I am going to head over to this place and set up a meeting after work. I will report back with more information.