Ron Paul T.V. Commercial: IOWA

[skiingff]

New version, updated. Professional voiceover coming soon.

http://www.opnh.org (QuickTime) high-quality
http://www.youtube.com/watch?v=hxSi4MLIg6M (YouTube) bad quality

Target: Conservative, rural Iowa

Budget: $40,000 (20k/week for 2 weeks)

Stations: CBS, FOX Des Moines

Target start date: ASAP

[Sematary]

Very Nice!!!

[Patrick Henry]

Placemark for later viewing. :cool:

[werdd]

that's great, the music is kind of corny but the message great

[Ibgamer]

Great job, this will tie nicley with the GOP debate coming up

Assuming we are there

[American]

I like the whole thing, it really works for a broad range of audiences.

[Goldwater Conservative]

the music is kind of corny

Should sell well in the state, don't you think. :cool:

And I don't see how something this strong can't counteract the fluff Romney has put out.

[kylejack]

I like it. One suggestion? Put some text on the screen to accompany the "more military donations" figure statement at the beginning rather than that plain "Ron Paul 2008" splash screen.

[BIG_J]

Where is the catchphrase?

I'm Bo and he is catching on!

[RonPaulFever]

I gotta say, I like it! :)

[Ron Paul Fan]

I like it! This should work well in Iowa!

[happyphilter]

need better voice quality at the beginning. although it does say rough version ill assume that will be cleaned up. I like it, but the beginning just reminds me of a high school vid with the voice and all...
bo rocks it =p

[kylejack]

I agree that some better voice talent is needed as well, no offense to the current voice.

[skiingff]

I like the whole thing, it really works for a broad range of audiences.

That's good, because we are targeting the many Iowans who:

a.) are veterans (that's LOTS of people in Iowa)
b.) are conservatives who believe in military service
c.) are middle-aged to older
d.) have never heard about Ron Paul
e.) eat at the VFW breakfasts every Sunday morning (I think it was Sunday morning, when I was in Iowa visiting family we ate at the VFW)
f.) are patriotic and believe a President should have military experience
g.) think Ron Paul is weak on veterans or defense
etc.

This ad might not appeal to RON PAUL supporters who like big bold flashy stuff, but we don't think big & bold & flashy is appropriate for Iowa. I think the campaign would appreciate this ad, as a conservative, traditional campaign approach that will win over voters.

Bo Thompson has problems speaking because he was shot in his face. It took 100 takes to piece together him speaking. He did it because he believes in Ron Paul and his message.

[Jobarra]

Nice video. Yeah, if you can get James Earl Jones to speak the first part that would be great :P j/k


Bo Thompson has problems speaking because he was shot in his face. It took 100 takes to piece together him speaking. He did it because he believes in Ron Paul and his message.
I know you probably already have, but please thank him a few more times for his service to our country if you speak with him :)

[Train]

I like it!

[kylejack]

That's good, because we are targeting the many Iowans who:

a.) are veterans (that's LOTS of people in Iowa)
b.) are conservatives who believe in military service
c.) are middle-aged to older
d.) have never heard about Ron Paul
e.) eat at the VFW breakfasts every Sunday morning (I think it was Sunday morning, when I was in Iowa visiting family we ate at the VFW)
f.) are patriotic and believe a President should have military experience
g.) think Ron Paul is weak on veterans or defense
etc.

This ad might not appeal to RON PAUL supporters who like big bold flashy stuff, but we don't think big & bold & flashy is appropriate for Iowa. I think the campaign would appreciate this ad, as a conservative, traditional campaign approach that will win over voters.

Bo Thompson has problems speaking because he was shot in his face. It took 100 takes to piece together him speaking. He did it because he believes in Ron Paul and his message.
Did you guys consider using the Reagan quote? Seems like a good bit to toss in, the hands-down voice of conservative authority endorsing him.

[Alabama Supporter]

I love it. I would echo what someone else said about a graphic showing he had the most military donations with a source (ABC News?)

[skiingff]

I like it. One suggestion? Put some text on the screen to accompany the "more military donations" figure statement at the beginning rather than that plain "Ron Paul 2008" splash screen.

I think so too.

Also, the video editor Chris Rye has to drive 2 hours to obtain the professional VO, but it will be added soon. The voice in the beginning is a placeholder for now.

I will see what we can do to "spice up" the beginning

[bbachtung]

I love it. One suggestion: would you consider using yellow color for the phone number? The white blends into the background when the number first shows up.

[Dave]

Nice work!

I would suggest using the Iowa-specific campaign phone number. This rings into the Iowa HQ in Des Moines and is being added to all signs, radio commercials, automated calls, etc. going into Iowa.

1-888-828-PAUL

[withallmyheart]

I like it.

Start playing it in Utah!!! We need some help here.

[DJ RP]

I think the ad is great!!!!

[Edward]

I'm Edward... and I approve this ad.

[skiingff]

I would suggest using the Iowa-specific campaign phone number. This rings into the Iowa HQ in Des Moines and is being added to all signs, radio commercials, automated calls, etc. going into Iowa.

1-888-828-PAUL

Okay. Will be updated

[kylejack]

Should we really be using the official campaign numbers? Does this create any FEC problems?

[Flash]

Great commercial!

[aknappjr]

Is it too late to change the voiceover? Its not bad, but you've got to get a professional.

[kylejack]

Is it too late to change the voiceover? Its not bad, but you've got to get a professional.

Placeholder

[speciallyblend]

Thanks Bo,also thanks to everyone involved making this

[Paulitician]

Why didn't you include the picture of Ron Paul in his military suit?

http://farm3.static.flickr.com/2265/1543357242_51636c60d8_o_d.jpg

[constitutional]

Excellent, it's made to target audience living there.

[JMO]

I think it's great. if i had to bring up 1 improvement is it would of been nice to have 1 shot of Ron Paul in his military uniform. a visual of him in uniform goes a long way and pictures always trump words.

[LibertyEagle]

Is it too late to change the voiceover? Its not bad, but you've got to get a professional.

ABSOLUTELY AGREED!! Please, please do this, Skiingff.

[jpa]

that's great, the music is kind of corny but the message great

this is iowa we are targeting. I think corny is good :-)

[AdamT]

The voiceover in the beginning is just a placeholder. We're recording a professional voice this week to replace the one you hear now.

Phone number has been updated to Iowa HQ's number.

Source text added in first logo shot during the military donations claim (Source: Houston Chronicle/ABC News).

[LibertyEagle]

I can't wait for this to air. All of you who worked on this deserve all our Thanks!! You've done such a wonderful job!

THANK YOU!!! :)

[axiomata]

If Bo Thompson is reading this, I just wanted to say thanks for your service to both the country and Paul's campaign.

[Badger Paul]

Ditto on the thanks to Bo Thompson.

Do even need a voiceover other than to say vote for Ron Paul for President on Jan. 3? I'd let Bo's words speak for themselves.

A picture of RP in his air force uniform would be good too.

[Jojo]

Love it, and you captured a really nice smiling Ron Paul! Great work! Thank you

[kern802]

I think it's great. if i had to bring up 1 improvement is it would of been nice to have 1 shot of Ron Paul in his military uniform. a visual of him in uniform goes a long way and pictures always trump words.

I third this recommendation.

[saahmed]

I think it is a decent ad, but something that would work better after people already knew of his stances on the issues. The ad might not be effective for people who don't know what he stands for.

[James R]

I agree with the people who say the music needs an upgrade and the video is otherwise absolutely great.

[inibo]

This ad is a diamond in the rough. I can't wait to see the finished product.

[RockEnds]

I just watched the ad, and it is really great. I heard the announcer say RP is a presidential candidate, but the graphics don't indicate it at all. It could be a little confusing since Bo is talking about him being a congressman. It doesn't show he's a Republican, either. I'm not sure how important that is since there will be other commercials, but I thought I might mention it.

All in all, it is a really fabulous commercial that addresses some concerns voiced by voters here. Thanks for all your hard work.