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View Full Version : Campaign Management School Liberty University Lynchburg, VA September 17th-18th




sabu140
08-24-2011, 07:21 PM
http://www.leadershipinstitute.org/Training/School.cfm?SchoolID=18395

Campaign Management School
Open not just to Liberty students but also to activists from all over
Both days for only $25.00 (early registration) thanks to Liberty University's hospitality
Early registration until Sep 13: - $25.00
Your cost: $25.00

This Campaign Management School is designed to build a full array of campaign skills. Each year thousands of candidates run for elected office and only a few win. This is often due to the lack of skilled leadership in campaigns. This training addresses this need and empowers you to make a difference.

Ideal attendees for the Campaign Management School are center-right public policy organization staff, conservative activists or groups interested in working on ballot initiatives, propositions, or legislation. Are you interested in volunteering or working for a conservative candidate, cause, or issue at the local level? This is the class for you.

The Campaign Management School will help prepare you to build a winning team, raise money and communicate with voters.

Attendees will learn how to:

• Attract and manage volunteers
• Raise funds
• Develop precinct organizations
• Identify and build coalitions
• Develop and deliver the campaign’s message
• Deliver voters to the polls

Sample Lectures Include:

• What a Campaign Looks Like
• The Real Nature of Politics and Elections
• Researching the Candidates and District
• Developing a Campaign Strategy and Message
• Building Coalitions
• Voter Identification and Targeting
• Voter Contact Tactics: Phones, Mail, In Person
• Voter Contact Tactics: Social Networking and New Media
• Voter Turnout Operations
• Fundraising- Direct Mail Fundraising, Events, Internet Fundraising

Liberty University
1971 University Boulevard
Lynchburg, VA 24502