Ron Paul on Politico

[No Free Beer]

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http://www.politico.com/2012-election/

[Bergie Bergeron]

6 figure ad buy with "Conviction" in Iowa and NH !

[RileyE104]

This is so awesome, I'm getting really, really, REALLY excited!!!

http://www.politico.com/morningscore/


2012 SIREN -- PAUL GOES BIG – Texas Rep. Ron Paul is launching his first television ads of the 2012 campaign, going on the air in Iowa and New Hampshire with a powerful spot on his opposition to raising the debt ceiling. The commercial opens like a movie preview, complete with the notice that it’s been “approved for all audiences.” Then it takes viewers back to the early years of Paul’s career, warning about the consequences of a deal on the debt. From the script: “In the ‘80s, they did it to Reagan,” the narrator says. “A debt ceiling compromise: Democrats promising spending cuts and delivering only tax hikes. The ‘90s brought more compromises.” The commercial forecasts that this summer, “the next chapter will be written.” “We know where they stand,” the script continues, showing images of President Obama, Harry Reid and Nancy Pelosi. “But will our party leaders repeat the mistakes of the past? Will they choose compromise or conviction?”

MORE – THE REAL DEAL – The commercial starts tomorrow, running with six figures behind it in both Iowa and New Hampshire. That makes it the biggest television buy of the 2012 campaign from any candidate and the first major TV ad to air in New Hampshire. It’s a high-value spot produced by Paul’s newly-hired ad man, GOP media consultant Jon Downs. The ad coincides with a big grassroots push from the Paul campaign to rally opposition to raising the debt ceiling. It closes by touting Paul’s unswerving small-government record: “One candidate has always been true. Ron Paul: Cut spending, balance the budget, no deals. Standing up to the Washington machine, guided by principle. Restore America now.” Read more and watch the ad here: http://politi.co/oUxRr1


The BIGGEST television buy of the 2012 campaign AND the first one in NH!!

[kazmlsj]

The commercial was produced by GOP ad man Jon Downs, who recently signed on to help Paul's 2012 campaign.

Interesting bio:

Jonathan Downs
POSITION: Partner, Dawson McCarthy Nelson
REASON TO WATCH: How did the most endangered House Republicans hold onto their seats in 2006? Ask this 30-year-old ad man, who crafted most of their commercials, including New Mexico Republican Rep. Heather Wilson's devastating hit featuring a flat-footed rival Patricia Madrid going silent when asked a tax question.

Who Jon Downs works for:

In 2001, Nelson co-founded the Republican media shop Dawson McCarthy Nelson Media (DMNM), a communication and advertising firm that develops strategy, messages, and advertising for Republican candidates.

http://www.politico.com/50politicos/operatives.html
http://en.wikipedia.org/wiki/Terry_Nelson#Dawson_McCarthy_Nelson_Media