View Full Version : Using Social Media to beat the Establishment.

07-02-2011, 06:46 AM
As much as I dislike Obama's policies, I respect what he accomplished in overcoming the establishment candidates in the Democratic primaries.

Ron Paul has some of the same attributes Obama had when he took on the establishment:

Large, passionate core base of supporters
Long-standing policy positions that are anti-establishment and popular
Iconic brand messaging that works: Liberty & Freedon vs. Hope & Change

Here is a presentation that details Obama's strategies for Social Media (http://http://www.slideshare.net/mjmetekohy/srmguruobama20080129short212338595089952692-1950834?src=related_normal&rel=1421852). What can we learn from this extremely successful effort?