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View Full Version : Google Introduces Tool for Planning Online Ad Campaigns




tangent4ronpaul
06-24-2008, 07:48 PM
http://www.pcworld.com/businesscenter/article/147519/google_introduces_tool_for_planning_online_ad_camp aigns.html

By feeding Ad Planner with their target audience's demographic information, media planners will get a list of sites that should prove effective marketing vehicles.

"You can drill down further to get more detail like demographics and related searches for a particular site, or you can get aggregate statistics for the sites you've added to your media plan," reads the official blog posting.

Ad Planner data can be exported as .csv files to spreadsheet applications or to Google's own DoubleClick MediaVisor ad campaign management tool.

For now, those interested in using Ad Planner need to submit a request to Google.

http://www.google.com/support/adplanner/bin/request.py?contact_type=signup

hmmm... that could be useful...

-n

Conza88
06-24-2008, 07:52 PM
But Campaign for Liberty... doesn't have a demographic. ;)

Kludge
06-25-2008, 07:00 PM
But Campaign for Liberty... doesn't have a demographic. ;)

Ha! Excellent reply.

kathy88
06-25-2008, 07:12 PM
Ha! Excellent reply.

+2012

fr33domfightr
06-25-2008, 09:12 PM
I think there are 2 age groups we should concentrate on, the young & old. It would be nice if Google could help target CFL advertising. Young people need to be targeted because they seem to be largely buying into Obama, and Seniors seem to be largely buying into McCain.


FF

JosephTheLibertarian
06-25-2008, 09:51 PM
Ha! Excellent reply.

Not really.

I made a request. Thanks