PDA

View Full Version : Great article on campaign ad spending




IAmTheAvatar
01-29-2008, 05:42 AM
http://adage.com/campaigntrail/article?article_id=123394

"There is no telling what cards the GOP contenders will have left to play post-Florida, and thus far no one is spending beyond the state except for one candidate. As it turns out, a consultant on the Republican side could take a lesson from none other than Rep. Ron Paul. Paul may have just guessed this race correctly. Paul, who has raised a reported war chest exceeding $20 million, has spent, by our analysis, only around $2.5 million on TV ads thus far. The Paul campaign as of yesterday has begun buying in states such as Texas, which hold primaries after Super Tuesday. Paul could outspend his rivals on TV down the stretch of the GOP races, and the way this campaign has gone, who would really be surprised?"

win or lose, President Paul is smart and I can't argue with that.